How Recurly Calculates MRR: What Subscription Businesses Need to Know

If you bill on a recurring basis, you likely already know the importance of tracking Monthly Recurring Revenue (MRR). Recurly calculates this all-important subscription metric for your business as...

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Subscriptions Weekly

This week, Instagram tests NFTs for creators and collectors, Netflix plans for a cheaper, ad-supported plan this year, Discovery+ joins Roku Channel, and Sweetgreen combines subscription offers with a loyalty...

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The future of subscriptions: How digital is changing the way we pay

The growing popularity of cryptocurrencies, NFTs, and micropayments is quickly changing the way consumers spend and save. In 2021, a study found that 16% of U.S. adults had invested...

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Subscription fatigue: Why do customers churn in DTC?

The subscription business model is steadily rising. From subscription boxes to streaming services, companies are turning toward this business model as there’s an added benefit of predictable, recurring revenues and...

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Subscriptions Weekly

Is Disney+ next to crack down on password sharing? Several weeks after Netflix announced its testing fees for password sharing, Disney+ may be inching towards the same fate for...

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Subscriptions Weekly

The latest industry news reveals that Amazon Prime is unveiling a new payment option, Peacock talks about its stellar first quarter in 2022, and Pokemon Unite is joining the subscription...

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5 tactics to nail the endemic customer experience with Recurly

The impact of COVID-19 on subscriber behavior has been drastic. Lockdowns and restrictions expedited the shift from purchases in brick-and-mortar stores to ecommerce–changing every aspect of the customer experience, especially...

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The meteoric rise of mobile app subscriptions

With the deep-rooted penetration of smartphones and the Internet into mainstream life, the marketplace for goods and services has pivoted sharply over the last few years. Moreover, with the pandemic...

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Subscriptions Weekly

This week, the debut of a few new subscription services may be overshadowed by CNN+ and its abrupt end one month after it launched. Panera, Polaris, and Smoothie King, however,...

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What is & how to calculate net revenue retention

When running a subscription-based business, fighting against churn is one of your everyday battles. Even though customer acquisition is a major need to scale a business, the ability to retain...

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