Finance role

Finance professionals’ guide to subscription management

How strategic financial management drives success in subscription-based businesses

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Revenue forecasting

Accurately forecast revenue schedules by analyzing undelivered performance obligations to make informed projections.

Revenue recognition

Streamline and simplify compliance across app stores and web subscriptions with complex recurring revenue recognition calculations.

Pricing & packaging

Easily launch and test new offers and pricing models, and assess and analyze the performance and profitability.

Streamlined billing

Automate (or manual) invoicing and renewals, simplified by easy management of charges and credits, refunds, and cancellations.

Advanced analytics & reporting

Monitor subscriber growth and retention, plan and trial performance, churn analysis, recovered revenue and more.

The role of finance professional has shifted from transactional to strategic

Financial leaders are taking on more responsibility than ever. Rather than reporting on the organization's financial status by looking at past performance, you now must predict and guide future performance, help acquire and retain talent and procure financial technology.


You may have a clear vision of where your company needs to be, but lack time and resources to get there.


Recurly helps by freeing you through automation of revenue forecast and ASC-606 and IFRS-15 compliance, so you can focus on accelerating business growth instead of managing technology. With Recurly, you get complete visibility into your subscriptions, subscribers, MRR/ARR, growth rate, retention/churn rate, cohort analysis, and much more. Recurly provides industry-leading insights that allow you to identify opportunities and threats across app stores and web and act on them with confidence.

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Disciple Media quote image

Recurly has been integral in helping us sort out our pricing plans and deciding how we actually wanted to move our business forward. We wouldn’t be able to function as a business without it.

Frankie Fiest— Finance Director

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Key features

Recurly powers your subscriptions with the automation and insights it needs to succeed—from revenue recognition to recurring billing, payments orchestration, churn management and reporting. and analytics across web and app stores.

Recurring billing

Streamline and automate the entire subscription billing and invoicing lifecycle, from simple to complex, to confidently scale.

  • Automated invoicing: Automate the entire recurring billing and invoicing cycle, or accommodate the occasional manual invoice
  • Charges and credits: Automate or manually create custom charges and credits, billed separately or included with the next subscription invoice
  • Taxes and compliances: Automate the calculation and collection of taxes, including VAT and GST, configurable at the country and state/province level
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Payments orchestration

Present a symphony of payment options including credit cards, Amazon Pay, PayPal, Venmo, Apple Pay, Google Pay, SEPA, BACS, BECS, ACH, and more.

  • Multiple gateways: Maximize authorization rates by easily implementing a multiple payment gateway strategy and leverage industry-first gateway failover
  • Alternative payment methods: Explore and add new payment methods quickly and easily, supporting both local and global payment options
  • Fraud management: Minimize fraud and chargebacks with integrated fraud management that effectively fights card-not-present fraud
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Churn management

Maximize recurring revenue, minimize attrition, and boost customer value with industry-leading churn and revenue recovery tools.

  • Intelligent retries: Leverage intelligent retries of declined transactions using machine-learning, or apply your own retry configuration
  • Account updater: Reduce declines due to expired cards by keeping card data fresh, automatically updating records with accurate data
  • Dunning campaigns: Increase your collection effectiveness with automated dunning communications, configurable by accounts, plans, and cohorts
Recurly churn management

Revenue recognition

Streamline and automate ASC-606 and IFRS-15 compliance with multiple revenue reporting standards using an enterprise-grade, configurable solution.

  • Revenue management: Simplify accounting with advanced automation, built for high-velocity businesses offering complex plans
  • Revenue compliance: Reduce compliance risks and audit costs associated with ASC-606 and IFRS-15 accounting guidelines
  • Revenue forecasting: Close the books faster and forecast recurring revenue with greater accuracy and predictability within a single UI
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App management

Recurly app management delivers a complete picture of subscriptions across app stores with web subscriptions through a simple, automated data sync.

  • Enhanced subscriber view: Gain a holistic view of all subscriptions with access to subscription details to fuel faster, more-informed decisions
  • Cross-platform analytics: Compare and analyze performance, revenue, and growth across app stores and web with dashboards and reports
  • Cross-platform revenue recognition: Automate ASC-606 and IFRS-15 compliance across web and app stores with Recurly revenue recognition
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Customizable, in-depth analytics

Answer these questions and more with actionable insights into your subscription performance including customizable, advanced analytics.

  • Are subscriptions revenue growing?
  • How are app stores and web subscriptions performing?
  • What is driving subscriber churn?
  • How can I improve operational efficiencies?
  • Am I compliant with ASC-606 and/or IFRS-15?
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Supporting capabilities

Integration methods

Extend data and workflows via secure, trusted connection types

Extend value

Global expansion

Explore and expand into new regions and markets with ease

Expand globally

Support & services

Access subscription-industry expertise every step of the way

How can we help?

Get connected

Connect seamlessly with leading applications for accounting, ERP, taxes, sales and marketing, data warehouses, fraud management and more through the Recurly partner ecosystem.

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Gain the subscription analytics and insights you need with Recurly

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