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Welcome back to Subscriptions Weekly! As we close 2023, we get the first hints of what the industry holds in 2024: subscription trials and bundles–if done correctly. Several streaming companies have decided to bundle up to acquire and retain more subscribers amid the cost-of-living crisis like Netflix and Max, Disney+...
Picture this: A six-course dinner, handcrafted cocktails, a private dining room at KOL restaurant in London, insightful discussions on revenue growth within subscriptions–an evening that entices both the palate and the mind. Well, that’s what 25 industry leaders experienced during the Dinner Discussions: Subscription tactics for revenue growth event this...
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Welcome back to Subscriptions Weekly! This issue is all about how brands deliver value to subscribers. We review Nuuly and the BBC’s subscription success, Disney+’s subscriber-exclusive offers, Tumblr’s subscription service goodbye, and the new Instacart-Peacock partnership. Urban Outfitters continues to struggle. Its clothing rental brand, Nuuly, is another story Four...
Effective revenue management is a critical aspect of handling financial matters in any business. Optimizing revenue usage requires a clear understanding of where your funds are going, which may reveal revenue losses through channels with lackluster operations and processes. Subscription accounting inefficiencies and suboptimal business operations can be significant sources...
Cyber Week lasts from Thanksgiving Day through Cyber Monday and is a long-awaited time for online shoppers. It marks one of the biggest shopping opportunities of the year and kicks off the holiday season. This year, consumers spent $12.4 billion online on Cyber Monday only, after a record-breaking Black...
We're thrilled to announce the new integration between Recurly and Braze, an industry-leading customer engagement platform that automates personalized cross-channel communications to enhance engagement, drive retention, and improve the user experience. The integration combines real-time subscription data from Recurly with the Braze customer engagement platform, allowing you to craft and...
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Welcome back to Subscriptions Weekly! This week, we review the FTC’s charges against Amazon and Roblox’s new creator subscriptions. We check Amazon’s new deal with Snapchat–allowing for in-app purchases, Getty Image’s subscriber growth, and WBD price drop for the holiday season. FTC presses to proceed with 'dark patterns' charges against...
The quality of subscription billing software hinges on its ability to plug revenue leaks. Whether you're using a homegrown solution or a legacy subscription system, your business might be susceptible to increased costs, exorbitant fees, security vulnerabilities, billing inaccuracies, customer churn, and more, all stemming from an insufficient technology infrastructure....
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Welcome back to Subscriptions Weekly! This week, we review Meta’s new subscription for European users and AppleTV’s struggle to engage with subscribers–despite its impressive market share. We talk about ChatGPT’s high subscription demand and the growing trend of restaurant memberships in the U.S. Ad-free Instagram and Facebook are here Meta...
While your teams focus on optimizing the subscriber journey, you might be ignoring a crucial factor that is negatively impacting your business: subscription revenue leakage. Throughout the subscriber lifecycle, you may be using insufficient tools and error-prone processes that are causing you to unknowingly lose revenue, starting as early as...
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