17 Strategies to reduce subscriber churn

In the subscription business, winning a customer is only the beginning. If you're ready to take serious steps to reduce customer churn rates, there's a lot of good news. It...

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Q2 Release Round-up: Experience-driven growth

From sign-up to renewal, every detail of the subscriber experience matters. And successfully keeping up with these details demands constant innovation. We understand this challenge — which is why we're...

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Prime Day deals, ad‑tier battle, and SVOD bundling

Welcome back to Subscriptions Weekly! Big action in streaming this week: Prime Day promotions shift the streaming landscape, UK broadcasters fight back in ad‑tier battle, and  bundling becomes mainstream in...

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Ads threaten LTV, Spotify’s bundle review & WhatsApp changes

Welcome back to Subscriptions Weekly! This week brought several major developments that highlight both the opportunities and challenges facing subscription businesses. From streaming service changes affecting customer value to regulatory...

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Unlock revenue growth: The power of your Ideal Customer Profile

I recently had the pleasure of joining Alex Gluz, CEO and Founder of T.A. Monroe and host of The Revenue Engine Podcast, to dive deep into unlocking revenue...

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Innovating subscriptions: Key insights for smarter experiences

The subscription economy continues to grow at lightning speed. The market matures, preferences evolve, and customer experiences play a key role in differentiation. How can companies innovate in an overly...

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How leading brands engage, convert, and retain subscribers

In a world where acquisition costs are rising and competition is fierce, the real winners are the brands that build experiences subscribers love. But how do they do it? During...

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From AI to PIX: Stories shaping subscriber retention in 2025

Welcome back to Subscriptions Weekly! This week, four sharp narratives cut through the noise: deeper engagement, retention as growth, AI’s subscriptions, and payment infrastructure. Together, they spotlight the forces shaping next-gen...

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Prioritising pricing personalisation for subscription success

If you’ve been paying attention to the subscription economy, you’ve likely noticed a shift. Acquisition strategies are taking a backseat, and pricing personalisation has emerged as one of the most...

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Ecommerce subscriptions playbook: Retention strategies that actually work

The ecommerce industry is evolving rapidly — with no signs of slowing down. And while acquisition still plays a role, the rising trend within the subscription economy emphasizes building long-term...

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