The meteoric rise of mobile app subscriptions

With the deep-rooted penetration of smartphones and the Internet into mainstream life, the marketplace for goods and services has pivoted sharply over the last few years. Moreover, with the pandemic impacting the world in unprecedented ways, standard industry purchasing trends have further undergone a steeper pace of change. Unsurprisingly,

Continue reading

Subscriptions Weekly

This week, the debut of a few new subscription services may be overshadowed by CNN+ and its abrupt end one month after it launched. Panera, Polaris, and Smoothie King, however, are giving the customers what they want. After one month, CNN+ to shut down After a less-than-stellar start, CNN+ is...

Continue reading

What is & how to calculate net revenue retention

When running a subscription-based business, fighting against churn is one of your everyday battles. Even though customer acquisition is a major need to scale a business, the ability to retain existing ones is easier and less costly.  Tracking and constantly improving net revenue retention (NRR), among other revenue churn...

Continue reading

Subscriptions Weekly

Subscription businesses are finding new ways to offer value to their customers, such as print magazines and digital bundles from National Geographic and Disney+, Disney park perks, and more. Also, Peloton increases prices while DoorDash creates a special plan for college students. College students get discounted DashPass If you’re a...

Continue reading

What is subscription revenue recognition?

Revenue recognition, commonly known as rev rec, is a Generally Accepted Accounting Principle (GAAP) that specifies how and when you should recognize revenue.  The GAAP and International Financial Reporting Standards (IFRS) have revised their accounting standard on revenue recognition methods several times to improve the reporting of financial...

Continue reading

Subscriptions Weekly

This week, Google Play adds a new billing option to its apps and Apple expands on its subscription offers–this time for business. Also, Amazon tries to stay competitive by bringing in third-party DTC subscriptions, The Container Store launches a loyalty program, and another Tesla subscription enters the U.S.. Google Play...

Continue reading

Scalable or bust: The importance of investing in technology from Recurly CTO

In this blog post, our Chief Technology Officer Tony Allen discusses the importance of scalable technology and how Recurly ensures every customer is set up for success with our cutting-edge technology.  Technology is evolving, and it evolves rapidly.  In today’s day and age, companies need to continually invest in scalable...

Continue reading

Google Play expands billing options - what this means for subscription businesses

One of the most important aspects of subscriptions is payment methods. According to a study by Linnworks, “[n]early nine in ten say seamless and flexible payment options speed up their decision making and prompt them to spend more.” It’s clear that consumers cherish convenience, and a frictionless payment experience...

Continue reading

Subscriptions Weekly

A lot is happening with consumer subscriptions! Borrow a Tesla for a flat monthly fee, GTA and PlayStation join the subscription world, get monthly Pokémon tees delivered to you via Amazon, and more.  NBC’s Peacock and MLB closing in on streaming deal Pending a deal between the MLB and NBCUniversal,...

Continue reading

How Recurly helps businesses scale for large digital events

In this blog post, our Chief Technology Officer, Tony Allen, shares how Recurly helps companies scale for large digital events like the big game, shopping holidays, and more. Digital events have dominated our screens. Behind the scenes, companies are responsible for creating the capacity to power these occurrences, but as...

Continue reading