We’ve all been there: waiting in line at the grocery store with one item behind someone with twenty. It’s frustrating. The checkout process in e-commerce can be frustrating too, and subscription businesses should do all they can to optimize and streamline this process for their subscribers. Why? Because eliminating friction...
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Although the Ruby on Rails framework has been around since the mid 2000’s, it’s never ceased to evolve, develop, and mature. Recurly’s use of this technology is no different. Since 2010 and Rails 2.3.2 we've made great use of David Heinemeier Hansson's baby by putting it through its paces. Planet...
The content we develop at Recurly is intended to be educational, useful, and approachable. We use campaigns to promote this content, which typically comes in the form of a digital book full of insights, knowledge, and tips for building a subscription business. As brand designers, our role is to work...
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Subscription commerce is booming. Savvy companies are reaping the rewards: high rates of predictable, recurring revenue combined with a competitive and sustainable business model. Join Recurly and our partner Silicon Valley Bank for a discussion on the latest evolution in subscriptions: hybrid commerce. Discover innovative ways to test and deliver new...
Tailor Brands was founded on the belief that powerful branding should be accessible to everyone, regardless of skill level, background in design, or budget size. The company describes its platform as the world’s first automated branding agency—providing AI-software that creates unique brand identities and elements on the spot. Based in...
In our previous blog post, we summarized the common decline reasons for failed transactions and the messages that the gateway delivers. We also talked about Recurly’s Revenue Optimization Engine which helps recover failed transactions. In this blog, we want to discuss some strategies that subscription businesses can utilize to avoid payment...
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In today’s fast-moving world, software platforms are in a constant state of evolution, and their associated Application Programming Interfaces (APIs) must move along in lock step. Changes and updates often include the launch of new features, in addition to squashed bugs, performance improvements, and security enhancements. As such, it is...
Every business competing in the market today seeks a competitive edge, and one way that subscription businesses gain this edge is by offering multiple payment options. Letting subscribers use their preferred payment method can increase conversions. And preferences differ. In the US and Canada, credit cards dominate ecommerce, but purchasers...
The competition is coming. By 2020, eighty percent of SaaS players will move to a subscription-based model, which means your success strategies have to evolve—and that includes the all-important fundamental: how your subscriptions are structured. Your subscription pricing and plan structure have a profound impact on subscriber acquisition and retention. Do you...
In a previous blog post, we talked about how Recurly uses machine learning to optimize subscription billing for our customers and prevent involuntary churn. As part of our goal to help our customers maximize their subscription revenue, we introduced the Revenue Optimization Engine in 2018. When a recurring transaction fails, this...
Recurly is purpose-built for DTC subscriptions to grow subscribers & revenue.
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