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Welcome to the last Subscriptions Weekly of 2022. We’re closing the year with news from the streaming, SaaS, and subscription apps industry. Continue reading to get insights on ad-backed tiers for subscription video-on-demand (SVOD), the consumption-based pricing proposal for software platforms, alternative app stores for iPhone, and updates on Apple’s...
Anticipating consumers’ needs has become the main goal for most subscription businesses, especially in challenging economic times. Quality, actionable subscriber insights are the most effective way to achieve it. The importance of subscriber insights analysis Consumer insights give you a deeper understanding of how your audience behaves and why–helping you...
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It’s Friday; we’re back! This Subscriptions Weekly edition reviews Twitter Blue’s relaunch and how streaming brands can combat churn with long-running shows. We dive deeper into Amazon’s new in-app feature for social commerce, Verizon’s subscription aggregator, and App Store’s pricing structure updates. Twitter Blue is back with a new verification...
The evolution of subscriptions leads us to a web of advancements. From digital wallets to omnichannel experiences, subscriptions are a sign of the changing times and consumer demands. Mobile apps are just one of the many avenues subscription businesses explore to sell their products and services. While having your subscription...
‘Tis the season for gift giving, but rather than another holiday sweater or monogrammed mug, our engineering team opted to put the love into our December 2022 product launch. (We’ll thank them for you…) Here’s what’s new for the month: 1. Reminder emails with webhook enhancements: Now, you can set...
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Welcome back to Subscriptions Weekly–your favorite newsletter for industry news! In this edition, we look back at the Cyber Weekend impact, how streamers compare in subscribers and revenue, and how brands can build loyalty through subscriptions. We share a quick dive into Netflix’s ad play and Apple Music’s new karaoke...
Churn is a reality in subscriptions. Businesses are constantly looking for new ways to identify, manage, and reduce churn. Last month, Recurly experts Eric Holle, Senior Product Manager, and Jonas Flodh, Chief Product Officer, sat down with David Krauss, Vice President of Product Marketing, to discuss effective churn management strategies...
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The holidays brought exciting subscription news–especially for Discord users. In this Subscriptions Weekly, we dive deeper into Discord’s new server subscription program, Netflix’s Preview Club expansion, new subscription plans from Kyte and Almond, The Washington Post’s recent interactive feature, and the convenience of digital wallets. Discord now lets more users...
While Black Friday kicks off one of the biggest shopping holidays of the year, Cyber Monday is giving it a run for its money. The pandemic has given shoppers more reasons to stay home, and the fruits of this isolation are heavily evident in online shopping. Shoppers spent $10.7...
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Start the holidays with the latest industry news–Subscriptions Weekly arrived early this week! In this edition, we review Paramount+’s sign-ups record, why gift cards are the stars of the holiday season, and Daylight’s, Frontier Airlines’, and Mercedes-Benz’s new subscription plans. Tulsa King gets Paramount+ new sign-ups record Paramount+ has announced...
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