Subscription revenue recognition: definition & steps

Cash flows differently for every business. Revenue recognition for subscription billing can be challenging to understand, calculate, and report. Traditional businesses sell and deliver products immediately, and thus they can recognize revenue immediately. Subscription-based businesses, however, deliver their services repeatedly and must recognize revenue over the time the service is...

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Leverage subscriptions to maintain your edge

Start the long weekend with your weekly dose of subscription news. In this issue, we dive deeper into why subscriptions are key to driving and maintaining loyalty amid challenging economic times. Additionally, we review the steady projected growth of online grocery and the new pricing for the Paramount+ with Showtime...

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A CPO’s guide to building a frictionless subscriber experience

With subscription popularity soaring over the last few years, consumers increasingly demand a frictionless subscriber experience. If the subscriber experience isn’t optimized and personalized at every touchpoint, you increase the risk of losing new subscribers and retaining existing ones. From regular billing cycles and payment options at checkout to an...

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Disney+ boom ends. Where do streaming brands stand?

Welcome back to Subscriptions Weekly. In this edition, we dive deeper into Q4 2022 earnings for major streaming brands and where they stand. We’ll review OpenAI’s new ChatGPT subscription and Twitter Blue’s updates on global expansion, verification checkmarks, and 4000-character limit tweets. Disney+ streaming boom comes to an end Last...

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Learn how to accelerate subscriber growth and revenue in 2023 at this live virtual event

2023 is off to a great start in the land of subscriptions, especially with the announcement of our new partnership with Recuro, a Stockholm-based leading subscription business models consultancy. Combined with the technology and professional services of Recuro, Recurly will now be able to provide subscription businesses with the...

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Brands rely on subscriptions & personalization in 2023

Happy Friday, welcome back to Subscriptions Weekly! In this edition, we review why subscription brands are making it easier for consumers to cancel, the decrease of video streaming subscribers and increase of audio streaming users, how brands will approach customer loyalty in 2023, and what questions CFOs should ask when...

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How to elevate your growth strategy with subscriber insights

Customer insights are a powerful way to ensure a data-driven, subscriber-centric approach across your business. These insights result from thorough analysis and interpretation of valuable information in consumer interactions and channels. Download now: The State of Subscriptions report provides the acquisition, growth, churn, and payments insights you need to...

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Digital payments accelerate economic change & more

You’re reading the latest edition of Subscriptions Weekly; you’ve started the weekend on the right foot.  In this issue, we’ll learn more about scaling subscriptions and what makes digital payments the future of subscriptions. We’ll review Amazon’s new prescriptions subscription, Peacock’s Q4 2022 results, Twitter Blue’s upcoming ad-free...

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Missed our 2023 subscription trends webinar? Here’s a recap

Led by Recurly’s CEO Dan Burkhart, CMO Theresa McEndree, and Director of Business Intelligence Brian Grier, the 2023 State of Subscriptions webinar unveils the biggest, most impactful findings in the subscription industry from the past year. With these discoveries, our in-house subscription experts have predicted the year to come:...

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Trends and predictions for the subscription economy in 2023

The subscription business model continues to experience major shifts in subscriber expectations and demands, the value of subscription services, and consumer experiences.  Amid challenging times of macroeconomic uncertainty and the revaluation of subscriptions, brands must get ready to grow at the same pace as the industry–expected to top $1.5 trillion...

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