How bundles & features boost revenue, news from X, Amazon & Netflix

Welcome back to Subscriptions Weekly! This time, we review how bundles have helped subscription companies–especially in the digital publishing sector–to increase their customer base. We check on X’s subscription tiers test, Amazon’s “Buy Again” feature, and Netflix UK’s slowed-down growth.  Bundling up: The secret to subscriber success Top news organizations...

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How to gain data visibility in app store & web subscriptions

Did you know that 90% of the top-grossing apps in the Apple App Store monetize their products through subscriptions? It’s no surprise that companies are turning to recurring revenue models to propel growth. In fact, 62% of businesses already have–or are developing–a mobile app. While it's a bold...

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Writers’ strike impact on streaming, news from TikTok, Meta & Spotify

Welcome back to Subscriptions Weekly! This time we review the impact of the SAG-AFTRA strike on streaming services. We check on TikTok and Meta’s ad-free subscriptions, and Spotify’s audiobook benefits for subscribers. What’s a subscriber? The writers’ deal makes that question more important The guild’s deal with the Alliance of...

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Subscriptions evolve: News from Prime, X, Netflix & Meta

Welcome back to Subscriptions Weekly! This time, we review Prime’s plans for ad-free streaming options, X’s new features for Premium members, Netflix’s last red envelope send, and Meta’s VR subscription bundle.  Amazon to roll out ads on Prime Video in 2024 Prime Video will join streaming rivals in rolling out...

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Scaling subscriptions: Payments and compliance best practices

The digital subscription economy is expected to reach $1.5 trillion by 2025. Both digital and traditional businesses like hotels and automotive companies are shifting to a recurring business model to improve customer loyalty. As the industry matures, consumers have higher expectations when choosing subscription services, demanding smooth, predictable, convenient...

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Brands offer subscriptions, users love them: News from X, Snapchat & Disney

Welcome back to Subscriptions Weekly! This time, we review the potential X subscription service, Disney+’s subscriber shortfall, Roblox's new in-experience subscriptions, Snapchat+’s user growth, and Revel’s successful fundraising for car subscription expansion.  Twitter, now X, is moving to a small monthly subscription Elon Musk discussed his plans for X–he said...

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Holiday shopping 2023: Consumers want to gift & receive subscriptions

The holiday season is near, and both businesses and consumers are preparing for the upcoming festivities. While economic conditions may affect spending, 53% of consumers are interested in giving gift subscriptions this year, according to our recent survey for 2023 holiday shopping trends. We asked 2,000 consumers in the...

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Subscriptions everywhere: News from The Economist, Deezer, Dancer & Caravelo

Welcome back to Subscriptions Weekly! This is a very international edition–we’ll review The Economist’s new subscription tier, Deezer and Universal’s artist-centric streaming model, Dance’s e-bike subscriber growth, Caravelo’s funding to expand all-you-can-fly subscriptions, and a special invite to Subscription Sessions–the industry event of the year.  You're invited to Subscription Sessions:...

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Understanding GAAP – ASC 340-40

The Accounting Standards Codification (ASC) is essential in keeping the integrity and consistency of financial reporting in the United States. Besides ASC 606 compliance, the ASC 340-40 has set criteria for firms to capitalize on short-term contract acquisition expenses. In this article, we’ll explain the definition, process, and considerations...

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Give subscribers what they want: News from Disney+, BMW, Spotify & Patreon

Welcome back to Subscriptions Weekly–the newsletter that keeps you on top of subscription content. In this issue, we review Disney+ price cuts, BMW’s refocus on subscription services, Spotify’s premium content testing, and Patreon’s new features for creators.  Disney+ cuts price to $2 in limited-time offer For the next two weeks,...

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