Delivering real value: How to keep subscribers engaged

Engaged subscribers don’t just stick around longer; they’re also more likely to spend more and advocate for your brand. But how do you deliver continuous value that keeps subscribers...
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Engaged subscribers don’t just stick around longer; they’re also more likely to spend more and advocate for your brand. But how do you deliver continuous value that keeps subscribers...
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Welcome to Subscriptions Weekly! The subscription industry is always evolving, with brands looking for ways to keep customers engaged and drive long-term growth. Whether its new subscription models, the latest...
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In a riveting panel discussion focused on the 2025 State of Subscriptions report, leaders from Codecademy, Chegg, Lucidchart, and Recurly shared their wisdom on the rapidly...
The subscription economy is evolving faster than anyone could have anticipated. Businesses are rethinking their models, customers are redefining expectations, and innovations in technology continue to rewrite the rules of...
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Welcome to Subscriptions Weekly! The subscription economy is evolving at lightning speed, with businesses finding fresh ways to stay ahead. Retention is what’s driving success this year—shaping everything, from...
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It’s no secret that it's cheaper to keep an at-risk subscriber than to acquire a new subscriber. But how do you keep subscribers renewing year after year? Better yet, how...
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Cancellation isn’t goodbye—the subscriber lifecycle is cyclical. According to Recurly’s 2025 State of Subscriptions report, 20% of new sign-ups came from returning subscribers, and businesses have unlocked over $200...
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Welcome to Subscriptions Weekly! Bringing you the top subscription news to kick off your week. Here’s what’s making headlines—and how they reflect the latent shift in the industry. Spotify's...
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Hi, I’m Victoria, a Senior Product Manager at Recurly. When I'm not working, you can find me trying new dinner spots around Denver with friends, hiking with my dog Bodie,...
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A new era is dawning in the subscription industry. From our exclusive reporting and data found in our 2025 State of Subscriptions report, retention should be the #1 metric...
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