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Cancellation isn’t goodbye — the subscriber lifecycle is cyclical. According to Recurly’s 2025 State of Subscriptions report, 20% of new sign-ups came from returning subscribers, and businesses have unlocked...
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Welcome to Subscriptions Weekly! Bringing you the top subscription news to kick off your week. Here’s what’s making headlines—and how they reflect the latent shift in the industry. Spotify's...
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Hi, I’m Victoria, a Senior Product Manager at Recurly. When I'm not working, you can find me trying new dinner spots around Denver with friends, hiking with my dog Bodie,...
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A new era is dawning in the subscription industry. From our exclusive reporting and data found in our 2025 State of Subscriptions report, retention should be the #1 metric...
It’s 2025, everyone. The year when acquisitions dropped to 2.8% and subscription re-engagement generated over $200 million. “How do we get more people in the door?” has been...
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Welcome to Subscriptions Weekly! Thrilled to bring you the latest in the subscription industry for 2025. The year is already packed with innovation and growth. Here are this week’s top...
As I reflect on the subscription landscape, it’s clear to me that 2025 marks a significant turning point. The pace of change is relentless, but it’s also full of opportunity—if...
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Our annual industry leading report, the 2025 State of Subscriptions just dropped, providing exclusive data on market performance, future trends, and key challenges in 2025. With insights from over...
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Welcome to Subscriptions Weekly! We're back and thrilled to dive into the latest subscription industry news for 2025! This year is already buzzing with innovation and growth. Let's explore the...
Top line growth is no longer enough. As the focus moves from subscriber acquisition to retention, personalization has become a growth engine that strengthens relationships in this highly competitive market....
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