How leading brands engage, convert, and retain subscribers
In a world where acquisition costs are rising and competition is fierce, the real winners are the brands that build experiences subscribers love. But how do they do it? During...
June 24, 2025
Topics
From AI to PIX: Stories shaping subscriber retention in 2025
Welcome back to Subscriptions Weekly! This week, four sharp narratives cut through the noise: deeper engagement, retention as growth, AI’s subscriptions, and payment infrastructure. Together, they spotlight the forces shaping next-gen...
June 19, 2025
Topics
Prioritising pricing personalisation for subscription success
If you’ve been paying attention to the subscription economy, you’ve likely noticed a shift. Acquisition strategies are taking a backseat, and pricing personalisation has emerged as one of the most...
June 18, 2025
Topics
Ecommerce subscriptions playbook: Retention strategies that actually work
The ecommerce industry is evolving rapidly — with no signs of slowing down. And while acquisition still plays a role, the rising trend within the subscription economy emphasizes building long-term...
June 17, 2025
Topics
The Economist, INMA, and BNPL shifts are redefining retention
Welcome back to Subscriptions Weekly! This week’s highlights showcase a payments evolution in motion. From BNPL expansions and dunning breakthroughs to loyalty gains and smarter engagement scoring, the tools driving long-term...
June 16, 2025
Topics
How to build a successful career in the subscription industry
From streaming services like Paramount+ to work acceleration tools like Lucid and fashion rental boxes like Nuuly, the subscription industry has taken the world by storm. Over...
Product Perspectives: How a Merchant of Record helps you take on the world
Hey there! Welcome back to Product Perspectives. I’m Adrita Bhor, VP of Product Management at Recurly. In this issue, we’ll talk about an exciting topic: scaling globally. Our commissioned study...
June 11, 2025
Guide to ecommerce subscription management
The global subscription e-commerce market is expected to hit around USD 784.4 billion by 2032, growing at a compound annual growth rate (CAGR) of 25.5% from 2023 to 2032....
June 10, 2025
Topics
Klarna, Disney+, and Scentbird reshape subscriber experiences
Welcome back to Subscriptions Weekly! Smarter subscriptions are taking the spotlight: from personalized perks and frictionless payments to flexible checkout and omnichannel journeys. This week’s highlights reveal how major players...
June 09, 2025
by
Lina Tonk
How to drive growth and loyalty through the subscriber engagement lifecycle
The subscription industry is growing at an unprecedented pace. But with more competitors entering the space, what makes customers stay loyal and engaged? Managing the subscriber engagement lifecycle effectively. According...
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