Using the Right Tools for the Right Job: A Data Extraction Story
Just as a carpenter would certainly choose a hammer to drive a nail, not the blunt end of a screwdriver, so too should a merchant use the correct tool to...
May 10, 2016
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April 28, 2016
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Choosing the Right Billing Model for Your Subscription-based Business
As subscription based-businesses continue to evolve, they’re seeking greater control and flexibility in terms of the plans they are able to offer their subscribers and how they’re priced. A one-size-fits-all...
April 21, 2016
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Increased Targeting and Engagement With Recurly’s Bulk Unique Coupons
In 1965, American families began clipping coupons en masse and marketers realized how coupons convert prospects, upsell customers, and encourage brand loyalty. In 1990, the internet begat the era of...
April 19, 2016
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Dealing in Decadence: Subscription Businesses for Lavish Lifestyles
In our last post about luxury subscription offerings, we discussed two subscription businesses that provide subscribers a chance to own temporarily that which they cannot (or choose not to) buy permanently....
PayPal comes to Recurly.js!
We're excited to announce that Recurly.js will soon support PayPal, giving your customers the flexibility to choose between preferred payment methods – all within your same branded payment form. We...
Minimizing the Impact of Declined Transactions
In today's blog post, we'll explore best practices to minimize the impact of declined transactions. We’ll also share tips for benchmarking and iterating on site configurations to improve transaction decline...
Benchmarking & Minimizing Credit Card Transaction Decline Rates
Many merchants are concerned about their transaction decline rates and want to ensure that the rates are within what is normal for their industry or segment. Their concerns can be...
Making the Most of Recurly with Multiple Webhooks
In a SaaS-connected world, where best-of-breed software companies have developed on-demand, highly focused solutions to support a variety of business functions, Recurly merchants weave specialized applications together to create a...
March 01, 2016
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Test Your Way to Success! Developing a Discount Campaign in Recurly
There’s a rule of thumb when it comes to marketing: know your audience. This is a great rule in general, and it’s an essential rule for merchants designing a discount...
February 25, 2016
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Autodesk Sees the Benefits of Going Subscription-Only
In another sign of the growth of the subscription model, Autodesk, one of the latest big-name companies to transition from selling single software licenses to selling via a cloud-based subscription model....
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