As subscription based-businesses continue to evolve, they’re seeking greater control and flexibility in terms of the plans they are able to offer their subscribers and how they’re priced. A one-size-fits-all...
In 1965, American families began clipping coupons en masse and marketers realized how coupons convert prospects, upsell customers, and encourage brand loyalty. In 1990, the internet begat the era of...
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In our last post about luxury subscription offerings, we discussed two subscription businesses that provide subscribers a chance to own temporarily that which they cannot (or choose not to) buy permanently....
We're excited to announce that Recurly.js will soon support PayPal, giving your customers the flexibility to choose between preferred payment methods – all within your same branded payment form. We...
In today's blog post, we'll explore best practices to minimize the impact of declined transactions. We’ll also share tips for benchmarking and iterating on site configurations to improve transaction decline...
Many merchants are concerned about their transaction decline rates and want to ensure that the rates are within what is normal for their industry or segment. Their concerns can be...
In a SaaS-connected world, where best-of-breed software companies have developed on-demand, highly focused solutions to support a variety of business functions, Recurly merchants weave specialized applications together to create a...
There’s a rule of thumb when it comes to marketing: know your audience. This is a great rule in general, and it’s an essential rule for merchants designing a discount...
In another sign of the growth of the subscription model, Autodesk, one of the latest big-name companies to transition from selling single software licenses to selling via a cloud-based subscription model....
Examples abound of businesses large and small moving to a subscription model. From airlines and law firms to business models like OTT and IoT, the subscription business is decidedly booming....
Recurly is purpose-built for DTC subscriptions to grow subscribers & revenue.
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