Before we relegate 2020 to the past, I’d be remiss if I didn’t highlight one of the major economic trends we saw this year: an explosion in subscription commerce. This...
Dan Burkhart
Dan co-founded Recurly with a deep appreciation for the combination of commerce, marketing, business analytics, and excellent user experience design. Dan brings extensive experience from his background of 20 years in roles spanning internet marketing, product marketing, strategic partnerships, business development, and corporate development for eBay (Nasdaq: EBAY) and NBC Internet.
While at eBay, Dan led the Global Buyer Engagement team, the eBay Global Affiliate Program, and the eBay Portal and Partner organization where he learned vital lessons about the subscriber experience and subscriber retention. Prior to eBay, Dan was a Sr. Director of Business Development for NBC Internet, where he played a key role in growing the company revenue streams from $20MM to $120MM.
Dan attended the University of Pennsylvania’s Wharton School for his undergraduate degree in economics and received his MBA from the Anderson School at UCLA. He currently lives in San Francisco with his wife and two children. Outside of the office, Dan enjoys being a dad and taking full advantage of the many benefits of living in the San Francisco Bay Area.
Thousands of innovative companies across digital media, streaming, publishing, SaaS, education, consumer goods, and professional services industries rely on the subscription management expertise at Recurly to unlock transformational growth using the subscription model to develop long-term customer relationships thanks to vital subscription performance metrics.
Recurly’s all-in-one, integrated billing platform removes the complexities of automating subscription billing at scale by enabling teams to manage and optimize a seamless subscriber journey with ease. Category-defining subscription companies including Sling, Twitch, BarkBox, FabFitFun, Paramount, Lucid, and Sprout Social have chosen Recurly to manage billions of dollars in credit card payments for recurring revenues, future-proof their recurring billing and payment operations, and curb subscriber retention and win back millions of dollars in revenue recovery. Founded in 2009, Recurly is based in San Francisco, with offices in Boulder, New Orleans, and London. For more information, visit https://recurly.com.
Today, I am delighted to announce an important milestone for Recurly: we have been acquired by Accel-KKR, an industry-leading growth equity company. This transaction creates a new partnership which brings...
On Friday, October 5th, Recurly was notified by a vendor, Apollo.io, of a security exposure created in their server environment. Recurly used Apollo to provide Recurly with sales lead and marketing...
These days, most entrepreneurs and investors are quite clear about the merits of the subscription model. From a business perspective, recurring revenue is a wonderful concept. When a subscription business...
Recurly just turned seven years old. It seems like yesterday that we elected to found a company based on the belief that the world was moving towards a ‘pay-as-you-go’ model. We...
Understanding the true cost of subscriber churn is one of the most critical KPIs any SaaS business can measure. Unfortunately, it is not always easy to identify the ‘true’ cost...
Churn is one of the most sensitive variables impacting the value of a subscription business. Your business is in a "drag race" with competitors to come out on top. How...
Hyper-targeted ‘lifecycle marketing’ promotions are well worth the effort Monitoring your subscriber churn rate is a basic requirement for any subscription business....
After all of our postings on limiting customer churn, every subscription business must face the fact that your customers will choose to unsubscribe at some point. It happens. However, there...
Results: Account Updater Reduces Credit Card Declines Disproportionately for B2C Merchants It is no secret that in the world of recurring billing, credit card declines are the bane of your existence....
At Recurly, we’re constantly making updates to our product to give you new features and an improved Recurly experience. With these new improvements come changes to our Terms of Service,...
DID YOU KNOW? Credit card decline rates increase 44% to 55% every day during the 'Wee Hours' of the morning? In the world of payment processing, there is a very predictable...
In this series, called Payment Pitfalls, we’re going to cover some of the most common mis-steps made by merchants that can get them into hot water with either their merchant...
Recurly exhibited at the Game Developer Conference this year in San Francisco. It was a new experience for us, but we were definitely energized by...
In case you hadn't noticed yet, this year's holiday shopping season just took a definitive turn towards an 'extended dance version' of Cyber Monday. Cyber Monday appears to have just...
We’ve made a big investment in the future of Recurly. Recurly is closing out the year having made a tremendous amount of progress. Not all progress has been evident externally,...
At approximately 3:30 a.m. (PDT) we experienced an intermittent hardware failure, which prevented some transactions from processing. Our team was alerted and mobilized quickly. We had both failover and extra...
Over the past two years, Recurly has developed a unique approach to solving one of the nastiest challenges confronted by ALL businesses with recurring subscription models. Credit card errors and...
Recurly has been providing subscription billing for businesses since early 2010. We now power recurring billing for over 825 companies worldwide, and we've learned a few important things along the...
Today, we're proud to announce that Recurly raised $6 Million in a Series A round of investment to grow our company well into the future. We'd like to thank our...
Over the past two years, we have become increasingly aware that payment gateways have been designed to serve traditional e-commerce (one-time transactions) as their primary use case. In many instances,...
Internet marketing for most companies centers around the economics of customer acquisition. For most companies, it is thought of as a 'one-time event' leading to a conversion or sale. Subscription-based...
Most companies offering subscriptions on the web serve a global list of geographies. It is also very short-sighted to assume that potential customers will be willing to subscribe to your...
Q: Who in your company is responsible for customer churn? If you had to pause and ponder the answer, or if you felt that...
Subscription billing models come in a variety of different flavors and apply to many different categories of businesses. However, there are a few common factors that must be considered when...
We periodically run promotional offers to help encourage our customers to sign up and take advantage of a special pricing. Our 'Startup Offer' has been running for several months, and...
Recurly now provides full support for promotions using coupons and discounts. Our simple interface supports percentage and dollar amount discounts on either a recurring or one-time basis, giving your business...
Recurly's mission is to streamline the mechanics of your subscription business so that you can focus on building compelling products and services. Keeping your customers up-to-date on the latest developments...
We’re pleased to announce that Recurly now supports optional ‘Add-On’ items to be added to any subscription plan. Add-Ons offer a tremendous amount of versatility to your subscription offers because...
Today we're announcing the availability of our Add-On for Heroku users. This Add-On makes it simple for Ruby developers who are using Heroku to install the Recurly Ruby gem and...
The short answer is: Flexibility and Total Cost Of Ownership We’re glad you asked - because this could save you many hours of development, and many curse words before learning...
