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The disruptive force of the COVID-19 pandemic generated 17 million U.S. unemployment claims by mid-April, with the unemployment rate hovering near 15 percent — the highest since WWII. Record-setting workforce...
As designers, we are in charge of our brand's first impression and it’s our responsibility to build trust with our users through consistent brand experiences. This is especially important when...
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In the past, we’ve shared how gift cards and plans can help you acquire new subscribers. Today, in the midst of COVID-19, gift cards and plans are as important as ever...
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Freemium has become a massively popular business model in SaaS in the last few years. While it can look like the secret ingredient to success for many businesses, it doesn’t...
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COVID-19 has penetrated nearly every aspect of our lives and there is no precedence or template for how to respond to this ever-changing situation. Consumers are challenged with layoffs, shelter...
As businesses grow, moving beyond their home locale is often one of the milestones of expansion. Global expansion often requires a considerable amount of planning including research into regions and
International Women's Day (March 8) is a global day celebrating the social, economic, cultural, and political achievements of women. The theme for International Women's Day 2020 is #EachforEqual. According to...
We’re excited to announce that as of today our API v3 PHP Client is now LIVE! Our API v3 went GA in October of 2019 and was immediately embraced by our...
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The subscription model has proven to be ideal for our digital, customer-centric economy, offering sustainable recurring revenue, improved customer loyalty, plus a wealth of data to enable data-driven insights. But,...
In addition to being highly successful, innovative subscription businesses, what is another thing that BarkBox, FabFitFun, and Speedo all have in common? Answer: they all combine subscriptions with one-time offerings. This...
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