Perks & payments drive retention, news from Netflix, Spotify, and Walmart

Welcome back to Subscriptions Weekly! This week we dive deeper into the streaming video winners: Netflix and Disney–and how these services continue rising. We check on Spotify’s measures for Premium users with in-app purchases through the Apple App Store, TweetDeck’s Twitter Blue exclusivity, Walmart’s unlimited next-day delivery service in Canada,...

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What subscribers want: 82% of consumers want loyalty incentives

In the dynamic world of subscriptions, understanding consumer needs and expectations is essential for success. To tap into exactly what subscribers demand, Recurly surveyed over 6,000 consumers globally to discover valuable insights into what subscribers want from their subscription service—and the key factors that drive engagement, loyalty, and satisfaction. Our...

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Building subscriber long-term relationships, news from Meta & Twitter

Welcome back to Subscriptions Weekly! This time we share how to build long-term relationships with subscribers–based on their wants and needs. We check on Snapchat+’s subscriber growth and new features, Costco’s membership sharing crackdown, Meta’s new VR subscription, and Twitter’s new 25,000-character-long tweets.  The temple of love: How building long-term...

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Scaling subscription tech stacks: Insights for product leaders

Consumers dictate today’s market pace, especially in the subscription industry, where customers demand and expect flexible, personalised, and valuable offers.  How can subscription businesses continue to expand globally amid challenging economic times? And how can they do it seamlessly? On the 19th of June, a panel of subscription experts consisting...

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What do consumers really want? News from Amazon, NYT, and Spotify

Welcome back to Subscriptions Weekly! This issue is all about what consumers want and how brands respond to their ever-evolving needs. We dive deeper into our new global consumer report–which reveals the trends and behaviors that drive acquisition and retention. We review the FTC’s sue against Amazon over ‘deceptive’ practices,...

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Consumer trends that drive subscription revenue

As the subscription industry continues to bloom, understanding what it takes to accelerate subscriber and revenue growth sustainably is key to differentiating from competitors.  At Recurly, we’re committed to sharing the latest findings on consumer demands, economic trends, and their impact on the industry. Oscar Wall, Recurly EMEA General Manager,...

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What drives subscription sign-ups? News from Netflix & Adobe

Welcome back to Subscriptions Weekly! This time we dive deeper into Netflix’s spike in sign-ups after rolling out its password crackdown and Adobe’s new generative AI subscription. We also review the new conditions for the YouTube Partner Program (YPP), and how Reddit apps are considering subscriptions as an alternative to...

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Innovation at Scale: Shifting to product-led growth

What is innovation at scale? Innovation is key to the success of any subscription business. It's what keeps customers engaged and coming back for more. There are many ways to innovate in the subscriptions space, but some of the most common include: Adding new features or products: This is a...

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Subscriptions are changing forever, plus news from Amazon, Netflix & Twitter

Welcome back to Subscriptions Weekly! In this issue, we talk about the FTC’s proposed changes for subscription cancellations. We also dive deeper into Amazon’s negotiations to offer mobile phone services as a Prime perk and review the expected-to-grow subscription vehicle industry. Additionally, we discuss what’s coming to Netflix Games and...

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Webinar recap: Engineering subscription & billing management to scale

Scaling IT infrastructures is a common challenge for subscription businesses. Engineering and product teams are strapped for resources, often lacking the tech stack to handle the complexities of scaling globally.  Regardless of your business size, success relies on optimized internal processes, especially in technology. However, technology teams invest in building...

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