Welcome back to Subscriptions Weekly! In this issue, we're diving deep into why the payment experience matters more than you think! It's not just about the transaction; it's about the entire consumer journey. As proud partners of brands like Scentbird, we're thrilled to share a detailed exploration of their perfume subscription service. Gamers, get ready as Call of Duty makes its way to your subscription service. And what once seemed like a very bold move is now a stroke of genius, as Netflix taps into the demand for bargains among viewers.

Why the payment experience matters more than you think!

The payment experience can either fuel or stifle subscription growth. It’s not just about the transaction, it's about the entire consumer journey. These insights aren’t theoretical; they’re grounded in the experiences of over 160 senior executives from direct-to-consumer companies in the US and UK. It’s time to turn payment pain points into subscription success stories. Access the full study now.

Scentbird, a fragrance lover's dream

As a customer of Recurly, we're proud of the brands we serve, and we love hearing your thoughts. This detailed exploration of Scentbird's perfume subscription service dives deep into the experience, offering unfiltered insights and firsthand experiences. Read more on Cosmopolitan.

Call of Duty coming to your subscription service

Get ready, gamers! Microsoft is about to change the game with its bold move to release the next installment of Call of Duty on its subscription service. Yep, you heard that right! No more waiting in line or shelling out big bucks for the latest title. It's all about accessibility and convenience now. Read more on Reuters.

Netflix strikes gold with ad-supported discount subscriptions

When Netflix introduced more affordable, ad-supported subscription options, some saw it as a desperate move. But it’s paying off big time. By offering a $6.99 subscription with ads, they hit the sweet spot for budget-conscious viewers. Read more on Inc.

Last chance to register! 📢 Learn how to transform billing and payments into a growth engine

In the rapidly evolving world of subscription management and recurring billing, understanding the pivotal role of payment experience is crucial for your business. This virtual event addresses the key challenges that hold back your subscription potential, equipping you with the knowledge to unlock new opportunities for growth. Register now.

💳 ✅ Unlock the potential of every successful subscription payment

Explore how payment optimization is pivotal for subscription success in this commissioned study conducted by Forrester Consulting on behalf of Recurly, offering insights on overcoming payment failures, reducing churn, and boosting growth. Download the study now.

From the Recurly blog