Understanding the true cost of subscriber churn is one of the most critical KPIs any SaaS business can measure. Unfortunately, it is not always easy to identify the ‘true’ cost...
Churn is one of the most sensitive variables impacting the value of a subscription business. Your business is in a "drag race" with competitors to come out on top. How...
March 12, 2015
According to PricewaterhouseCooper, security incidents have grown an average of 66% per year for the last five years running. While breaches at retailers and entertainment companies make headlines, all kinds...
Hyper-targeted ‘lifecycle marketing’ promotions are well worth the effort Monitoring your subscriber churn rate is a basic requirement for any subscription business....
After all of our postings on limiting customer churn, every subscription business must face the fact that your customers will choose to unsubscribe at some point. It happens. However, there...
February 19, 2015
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Recurly’s customers rely on our search functionality to find accounts, transactions, and other information so they can solve their customers' problems. By March of 2014, however, Recurly’s search functionality had...
In our previous post, we described churn as an all-too-neutral term for what it really describes - losing customers, often quite quickly. Now, we take a look at what churn can...
“Customer retention rates ultimately determine whether your business is growing profitably or not.” - Dan Burkhart, Recurly CEO, November 2011 Here at Recurly, we do all we can to combat...
January 27, 2015
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At Recurly we constantly monitor mailing lists, forums, IRC channels and many other places for vulnerabilities that may cause software we use as part of our platform to be insecure. We...
December 23, 2014
The joy of taxes! Not only do you have to levy them, you have to report them. Merchants will be required to register for VAT in all EU countries where...
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