Press Releases

Failed payments could cost subscription companies more than $129B in 2025

SAN FRANCISCO – January 9, 2024 – The global subscription industry continues to grow with a projected market value of $1.5 trillion by 2025, but one challenge continues to plague many leading subscription companies—subscriber churn. The complexities of recurring billing and payments can leave some companies with a proverbial “leaky bucket,” leaving a projected estimate of $129 billion on the table from involuntary churn alone in 2025.

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Failed payments could cost subscription companies more than £102B in 2025

LONDON, UK - 9 January 2024 – Recurly: The global subscription industry continues to grow with a projected market value of $1.5 trillion (£1.2 trillion) by 2025, but one challenge continues to impact many leading subscription companies - subscriber churn. Through the complexities of recurring billing and payments, businesses are estimated to leave a projected £102 billion on the table from involuntary churn alone in 2025.

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Consumers Subscribe to Health in 2024

SAN FRANCISCO – Dec. 20, 2023 - Just in time for New Year’s resolutions, Recurly releases new consumer research showing the impact of subscriptions on the health and wellness journey of American consumers.

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Recurly Joins Braze Alloys Partner Program

SAN FRANCISCO - November 29, 2023 – Recurly, a leading subscription management and billing platform, today announced that it has joined the Braze Alloys program as an official technology partner. By joining Braze Alloys, Recurly becomes part of a curated ecosystem of best-in-breed technology and solutions partners capable of helping to integrate, customize, and amplify customer engagement capabilities.

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Younger Consumers Spearhead Shift Toward Subscription-Based Gifts This Holiday Season, New Survey Shows

SAN FRANCISCO - September 19, 2023 -The holiday shopping season is revealing a fresh trend led largely by younger consumers: the pivot toward subscription-based gifts. As a difficult economy forces consumers to tighten their belts, Gen Z and Millennials are turning to subscriptions as a way to give meaningful gifts on a budget. This is among the key findings from Recurly’s new consumer report, “Unwrap the Subscriptions: 2023 Holiday Trends.”

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Gen Z's Fickle Subscription Habits: A Double-Edged Sword for Subscription Services

SAN FRANCISCO – Aug. 29, 2023 – As streaming services and other subscription-based brands jostle for market space, new research highlights an unexpected challenge: the unpredictable subscription habits of Generation Z. Recurly, a leading subscription management and billing platform, today announced the release of its report, Boomers to Gen Z: A Guide to Subscriber Preferences, revealing the generational differences in consumer behavior from more than 6,500 subscribers in six countries.

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Consumers Expect Flexibility at Sign Up, Loyalty Incentives and Easy Personalization when it Comes to their Subscription Experiences

SAN FRANCISCO — June 21, 2023 — Recurly, a leading subscription management and billing platform, today announced the release of their report, State of Subscriptions: What Consumers Want, revealing the subscription experience preferences of more than 6,000 global respondents. The results identify the most effective tactics and incentives toward driving subscription behaviors—from acquisition to retention—while also quantifying consumer subscription spend and trends.

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Consumers demand ease of cancellation, loyalty incentives and personalisation from subscription services

LONDON, 21 JUNE 2023 - Recurly, a leading subscription management and billing platform, today announces the launch of its latest report State of Subscriptions: What Consumers Want, which explores consumer subscription spend and trends across key markets. The survey, carried out by global market research firm Censuswide, reveals the preferences of more than 6,000 respondents, including 1,016 UK respondents.

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