In April 2024, Recurly commissioned Forrester Consulting to study the challenges and opportunities in subscription management and recurring billing solutions for consumer subscription brands. The study found several critical ways...
Failed payments can severely hinder subscription growth, leading to lost revenue, damaged customer relationships, and decreased customer lifetime value. Understanding and addressing these impacts is critical for sustainable business development–keep...
The Recurly team attended SubSummit in Dallas from June 17 to 19, and the excitement among attendees was palpable. Many visited Recurly’s booth to learn more about our State of...
The subscriber engagement lifecycle is crucial in today's competitive consumer subscription business landscape. Gartner says the customer experience “drives over two-thirds of customer loyalty, outperforming brand and price combined.”...
As payments become a crucial part of the customer experience, optimizing your payment experience is key to maintaining backend efficiency and a strategic imperative to foster trust, reduce churn, and...
In today's consumer-centric economy, price can be the deciding factor for the success or stagnation of a product. Fine-tuning pricing is vital for success–whether it's about acquiring new customers, moving...
In subscriptions, one size does not fit all. Understanding the intricacies of your customer base is pivotal when it comes to pricing and packaging. A generic pricing model often misses...
In the subscription economy, businesses thrive not only on their capacity to attract customers but also on their ability to retain and continually satisfy those subscribers. Central to this success...
Dynamic pricing is not new—it's been the staple of companies like airlines and hotels for decades. But today, with the rising demand for digital products and services, the subscription industry...
As subscription products become more complex and consumers demand more customization options, businesses face a new challenge: the ability to quickly adapt and deliver the flexibility that prospects demand. So,...
It’s hard out there. The new year brings new subscription challenges for global companies: spending is down, customer acquisition is challenging, personalization is now a necessity, and payments play a...
In a market where subscription services continue to gain popularity, offering personalized experiences can set your business apart from competitors–becoming a unique selling point that attracts and retains customers in...
The subscription model continues to experience major shifts in consumer behavior and expectations, where flexibility is not an option but a necessity–for both physical products and digital subscriptions. Additionally, as...
