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When a major outage hits, it doesn't just crash systems — it affects customer trust, revenue, and sometimes, entire businesses. 37% subscribers canceled their service in the last year because...
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Adding new subscribers means little if they don’t stick around. Recurring revenue depends on retention. Yet, many companies still treat churn as a reporting metric instead of a solvable...
Subscription businesses are not immune to change — and the pace is faster than ever. Since 2021, acquisition rates dropped from 4.1% to just 2.8%. Most subscription companies are...
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The subscription economy is at a critical crossroads. By the end of the year, global subscription sales are expected to surpass $1.5 trillion, fueled by consumer demand for convenience...
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Stockholm, a city of innovation and opportunity, provided the perfect backdrop for our latest event in collaboration with Adyen, What’s Next: Optimising subscriber growth and retention. Bringing the experts...
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On February 20, the city of Miami became the buzzing backdrop for the first dinner of our What’s Next Series, where we bring together the brightest minds in subscription...
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Engaged subscribers don’t just stick around longer; they’re also more likely to spend more and advocate for your brand. But how do you deliver continuous value that keeps subscribers...
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It’s no secret that it's cheaper to keep an at-risk subscriber than to acquire a new subscriber. But how do you keep subscribers renewing year after year? Better yet, how...
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A new era is dawning in the subscription industry. From our exclusive reporting and data found in our 2025 State of Subscriptions report, retention should be the #1 metric...
Top line growth is no longer enough. As the focus moves from subscriber acquisition to retention, personalization has become a growth engine that strengthens relationships in this highly competitive market....
Subscription businesses are reaching a tipping point. With market saturation rising and competition intensifying, retention is no longer an afterthought — it’s the main driver for growth. Yet, many companies...
From PDF converters to BMW in-car subscriptions, recurring products have revolutionized the way businesses interact with consumers. But as competition grows, achieving sustainable growth has become increasingly complex and critical....
