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As the holiday season draws near, the window to prepare for the upcoming festivities is quickly narrowing. Recurly research reinforces a clear market trend that reveals a shared inclination among both gift givers and recipients for gift subscriptions as presents, so seize the opportunity to nurture subscriber relationships, boost subscriber acquisition, and expand recurring revenue opportunities.
A hypercompetitive market is forcing a requirement for hyper-efficient subscriber acquisition, and gift subscriptions are one powerful lever you can pull. The same can be said for driving customer loyalty - the most efficient growth tactic you have is to retain your current subscribers. Easy to set up and manage with the right subscription management and billing platform.
Unwrap this report and discover the trends in gift subscriptions you could be leveraging to drive profitable growth.