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You have a payment gateway. That’s enough, right? Not so fast.
Aside from simply processing payments how are you managing your recurring revenue business? How are you managing your promotional programs, plans and pricing, alternate payment methods, and retention programs? How are you reporting on the efficacy of your programs and the performance of your business? Your gateway can't do all that. (And fingers crossed the answer isn't you in a spreadsheet.)
You need a way to:
Efficiently invoice subscribers and automate revenue recognition to save on resources and accomplish better forecasting
Effectively route payments to reduce fees and avoid failed transactions, and if transactions do fail, recover up to 70% of them
Give your subscribers more ways to pay making attracting and retaining them easier, especially as you expand internationally
Bridge the gap between your business and your payments. Get the Guide to Payment Gateways and Subscription Billing.
Recurly has been a key advantage for us and an important contributor to our recent success.
Bartosz Olchowka, Head of Development
Recurly has allowed us to shift quite a few resources away from payments...
Joseph Wecker, Sr. Engineer