Chop churn by 73%: 5 effective churn management strategies

Churn is a reality in subscriptions. Businesses are constantly looking for new ways to identify, manage, and reduce churn.  Last month, Recurly experts Eric Holle, Senior Product Manager, and Jonas Flodh, Chief Product Officer, sat down with David Krauss, Vice President of Product Marketing, to discuss effective churn management strategies...

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Subscription Breakfast Series recap: How to navigate billing & payments with Findmypast

A genealogy website based in London, Findmypast is dedicated to finding family stories and bringing them to life. When it first started 65 years ago, Findmypast was solely dedicated to helping its customers locate records–a one-time, direct sales transaction. But as Findmypast grows and records have become digitized, the...

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New ramp pricing feature unlocks more acquisition & retention options

From streaming services to tacos to heated seats in BMWs, people sign up for subscriptions for a variety of reasons. The reason that tops them all, though, is price. Pricing is critical to the success of subscription-based companies, not just during the acquisition phase. Price is also...

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Declined credit card: Meaning & solution to each message

“Declined,” “insufficient funds,” and “invalid card number” are some of the phrases subscription businesses fear most. And they’re not to blame–recurring billing can be complex.  For example, for failed one-time transactions, an error message alerts the buyer, and they use another payment method to purchase. However, for recurring transactions, the...

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The future of subscriptions: How digital is changing the way we pay

The growing popularity of cryptocurrencies, NFTs, and micropayments is quickly changing the way consumers spend and save. In 2021, a study found that 16% of U.S. adults had invested in, traded, or used cryptocurrency — up from just 1% in 2015. For Americans between the ages of 18 and...

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What is & how to calculate net revenue retention

When running a subscription-based business, fighting against churn is one of your everyday battles. Even though customer acquisition is a major need to scale a business, the ability to retain existing ones is easier and less costly. Here is where tracking revenue retention comes in handy.  What is net...

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Google Play expands billing options - what this means for subscription businesses

One of the most important aspects of subscriptions is payment methods. According to a study by Linnworks, “[n]early nine in ten say seamless and flexible payment options speed up their decision making and prompt them to spend more.” It’s clear that consumers cherish convenience, and a frictionless payment experience...

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The causes behind the most common credit card decline codes

Debit cards and credit cards are the true currency of the digital age. Online shopping. Microtransactions. Recurring payments. These plastic rectangles make our online world possible, facilitating dozens of transaction types that wouldn't have been possible 20 years ago. There are just as ways those transactions can fail. When your...

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7 reasons app makers should own their payment experience

A slew of recent verdicts and agreements in South Korea, the US, and Japan have challenged Apple and Google’s control over their platforms’ app marketplaces. Apple must now allow developers to link out to their own payment pages on iOS, and Google—whose Android operating system is installed on most smartphones...

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App payments are changing: 3 ways subscription app businesses should prepare

A slew of recent verdicts and agreements in South Korea, the US, and Japan have challenged Apple and Google’s control over their platforms’ app marketplaces. Apple must now allow developers to link out to their own payment pages on iOS, and Google—whose Android operating system is installed on most smartphones...

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4 insider secrets about payment gateways

Some things just go perfectly together: peanut butter + jelly, movies + popcorn, and businesses + payment gateways. OK, payment gateways aren’t quite as exciting as great food and entertainment. But if you care about taking payments the right way, implementing the right payment strategy can make a meaningful difference...

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A map to global payment and subscription success

Acquiring new subscribers and revenue streams are top priorities for subscription brands across the globe. As you look toward expanding your global footprint, you should consider the opportunities and the unique challenges that come with cross-border expansion. This article will help you chart your course with a collection of informative...

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Pay as you go: everything you need to know about adding consumption-based models to your mix

From Porsche launching a subscription service that lets customers drive whichever Porsche vehicle they desire to many more companies innovating in the “XaaS” (everything as a service) model, recurring revenue companies are innovating with their pricing strategies to retain customers and scale with evolving business trends.  A great way...

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Payments get personal: recurring payments, payment modernization, and payment globalization

"What makes a subscriber better than a one-time customer is the journey...the full experience the subscriber gets to be a part of." This quote, from a recently-hosted subscriber lifecycle workshop, is poignant and pervasive. Because it's true, and especially true for the recurring revenue model. Subscriptions, memberships, XaaS, it's...

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Recurly unlocks more convenient and frictionless payments with Wallet, Pay with Venmo, and more

Last week, we discussed how a well-thought-out payments strategy can fuel growth for subscription business. Today, we're thrilled to announce some major advancements for the Recurly platform that will help merchants put together an even more comprehensive payments strategy. Our press release is below. Recurly launches Wallet in a...

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Want to catalyze growth? Focus on payments

There are certain well-worn areas businesses focus on to accelerate growth. You know that to drive acquisition, you need to learn more about your customers, run hard-hitting marketing campaigns, and come up with offerings so great that your customers will spread the word about them.  But one strategic lever many...

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Manually retrying payments? There's a better way

Involuntary churn strikes fear in the hearts of subscription businesses everywhere, and for good reason: over half of all churn is involuntary. And considering the fact that acquiring new customers costs 5 times more than retaining an existing one, nipping involuntary churn in the bud is critical for subscription businesses. ...

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How WineDirect Cuts Complexities with Automated Subscription Billing

While our love for wine goes back thousands of years, today’s wineries and their clients need modern solutions. WineDirect is the grapevine connecting winemakers and consumers. The company provides an end-to-end solution for over 1,800 wineries worldwide, big and small, to sell wine directly to end consumers. This DTC business...

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The PSD2 Deadline is Approaching Fast—Here’s What You Need to Know

2020 has been quite the year, to say the least, and we can’t wait for it to finally come to a close. Before we collectively break out the bubbly, though, there’s one thing European merchants need to make sure they’ve taken care of: compliance with Strong Customer Authentication, or SCA,...

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Quantity-Based Pricing vs. Usage-Based Billing: What’s the Difference?

Any subscription commerce brand knows that getting its plans and pricing just right is critically important. Because subscription business models rely on recurring, not just one-time, transactions, you need to price your product(s) or service(s) in a way that’s sustainable long-term for your business while also fair to your subscribers....

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Trying to Choose a Subscription Billing Platform? Start Here

We’ve all been there. After a long, tiring day, you plop onto your couch and start browsing through your go-to streaming app or just start flipping through the channels. The only problem? You’re so overwhelmed by all the options available that you end up choosing nothing at all. It’s called...

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Going Global with Recurly: Alternative Payment Methods and Taxes

Most well-known subscription businesses, like FabFitFun and Twitch, debuted initially in the US. Only after spending years growing and perfecting their business model did these companies enter markets outside the US, recognizing the potential of international expansion to fuel growth. Take Netflix, for instance: earlier this year, the...

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Thinking of Building Your Own Subscription Billing Solution? Read This First

There's no shortage of benefits for companies that decide to adopt a subscription business model: lower customer acquisition costs, better customer retention, and a more predictable revenue revenue stream, just to name a few.  But even after you’ve decided to focus on a recurring revenue model, the game's not over....

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Teaming Up with Avalara to Make Streaming Taxes More Streamlined

It’s no secret that streaming services have completely changed the way many Americans consume media. For years, consumers have been shifting away from purchasing one-off movies, shows, and songs — or getting most of their entertainment from a cable TV package — and instead subscribing to services like Netflix and...

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Integrating Payments With Your Existing Tech Stack

With all the applications involved in the daily crusade of running a business, the thought of onboarding another platform probably isn’t so appealing. If that’s the case, take a minute to consider what it might look like to replace the hodgepodge of disconnected systems and spreadsheets you use today with...

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Your Subscription Business Tech Stack Needs More than Just a Gateway: Here’s Why

Every merchant’s #1 priority is reliably getting paid for the goods and services they sell. In order for merchants to collect payment, they need a gateway to help validate a payment action (for instance, the swipe of a credit card) and facilitate the transfer of money from the customer to...

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From Lira to Ringgit: Recurly Now Supports Over 140 Currencies

The undeniable success of streaming media, direct-to-consumer goods, and other subscription businesses is far from just an American phenomenon. Today, consumers all around the world enjoy the benefits of subscription services, such as convenience, consistent billing, and low upfront costs. While the benefits of subscriptions are largely similar no matter...

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How to Streamline Payment Processes for Revenue Efficiency

A streamlined payment process brings simplicity to your business. It helps reduce churn and build trust with customers.  If the phrase “simple payment process” sounds like an oxymoron, keep reading. You don’t have to reinvent the wheel to make payments easier for your customers. A subscription management platform can help....

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Recurly Announces Support for BECS via GoCardless

Come join Recurly as we go down under! With millions of transactions per day, BECS is a strong alternative payment method offered in Australia. Via our partnership with GoCardless, Recurly is now able to offer BECS to our merchants, enabling direct debit payments on a new continent. What is BECS?...

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What are Recurring Payments and Subscription Billing?

If you’re wondering if recurring payments and subscription billing are right for your business, consider this: How often do you think of your business as a one-off sale?  Hopefully never. Sustainable business owners can recognize the difference between making a sale and building ongoing relationships with customers. What’s the difference? ...

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Recurly Announces Support for Bacs via GoCardless

Recurly is excited to announce support for Bacs via GoCardless. Bacs is a direct debit banking method popular in the United Kingdom. Bacs allows you to pull funds from a shopper’s bank account, skipping the credit card networks altogether. With about 90% of the UK population paying at least one bill...

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The Importance of Multiple Gateways for Subscription Businesses

In a recent blog post, we discussed why it's important for subscription businesses to offer alternative payment methods like PayPal and Amazon Pay. Today, we’ll share aggregated data insights to show why merchants should consider using multiple payment gateways to grow their business. In this post, we’ll discuss payment gateway usage...

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Recurly Adds Level II Card Support for Adyen Transactions

Recurly is continually reviewing and updating our payment gateways to ensure excellent transaction processing across each of our gateways. This means staying up-to-date on new gateway features to ensure Recurly supports the functionality most useful for our merchants’ businesses. Recurly has added support for level II card data when processing Adyen transactions....

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The High Cost of a Payment Gateway Outage

At one time or another, most payment gateways experience outages and performance issues. It’s a fact of life that subscription businesses contend with because transaction success directly contributes to maximizing your revenue.  In this post, we’ll outline a few straightforward tactics to avoid the high cost of a payment gateway...

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How to Create an Effective SaaS Pricing Strategy

Software as a Service or SaaS has been around since the 1960s when the model we know today as “cloud computing” or “SaaS” was simply called a “time-sharing system.” But it wasn’t until the dotcom boom of the 1990s that the SaaS business model took off and CRM, payroll, and accounting software...

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ACH Powered by GoCardless

Recurly’s fastest-growing merchants understand that global expansion is a corridor to new subscriber acquisition and revenue growth. To turbocharge that growth we are continually adding new payment options.  These payment options support merchants global expansion desires by enabling you to offer the most popular payment methods that your subscribers can...

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Recurly Announces Three New Quantity-Based Pricing Models

In modern business, companies are constantly experimenting with their pricing strategy to support their growth and changing market conditions. In the world of subscriptions, pricing continues to be a focus to optimize revenue and ensure subscribers are getting the value they are paying for. Recurly has enabled our merchants to...

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Annual Subscription Billing Metrics Report

Subscription Billing Benchmark Report  The unique challenges that come with a subscription business are many. From churn and decline rates to revenue recovery, the obstacles are all too real. Recurly is in the business of making subscriptions a competitive advantage for our merchants and to this end, our business analysts...

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Broaden Global Expansion with Increased Currency Support from Recurly

As businesses grow, moving beyond their home locale is often one of the milestones of expansion. Global expansion often requires a considerable amount of planning including research into regions and payment methods best suited for a business’s needs as well as evaluating and choosing the right partners to help them achieve...

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Recurly + GoCardless: Helping More Subscription Businesses Reach a Global Audience

One key to converting prospects and increasing cross-border sales is to provide your potential subscribers with the option to use the payment method they most prefer.  For many merchants, the ability to offer additional payment methods is not always an easy or straightforward endeavor. Which countries to expand into first? Which...

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Payment Gateways and the Complexity of Payments

The realm of payments encompasses a wide range of topics, from fraud and cross-border payments to artificial intelligence, mobile wallets, and compliance. Savvy subscription businesses realize that the payment process is a key element in maximizing their revenue. In fact, how well a business is able to optimize payments can be...

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Visa’s New Free-Trial Mandate: What You Need to Know

To reduce chargebacks for subscription-related charges originating from free trials and similar promotional offers, Visa has released the Free Trial Mandate to provide clearer information to consumers related to these types of charges. Specifically, Visa has mandated that merchants who offer a promotional period that rolls into a paid subscription must...

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How Recurly Uses Machine Learning to Reduce Transaction Declines

One of the significant benefits of subscription commerce is the amount of data and related insights this model generates compared to one-time purchases. New data related to marketing, payments, and customer lifecycle events is generated regularly, at each new billing cycle. This data is invaluable for gaining insights and making...

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Why Offering Alternative Payment Methods is Important for Subscription Businesses

Has this ever happened to you? You’re shopping online and want to make a purchase. But when you try to pay for your item, the payment method that you want to use isn’t available, and so you abandon the purchase. This can happen particularly in international e-commerce, where shoppers prefer...

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Use Recurly + Zapier to Automate Subscription Processes

Many key business processes today are run on a suite of SaaS business applications. From marketing automation to inventory management to accounting, best-in-breed applications have permeated even the stodgiest of industries. While these applications have created tremendous efficiencies, it’s critical to ensure that each application is using comprehensive, up-to-date data....

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Protect Your Revenue With Gateway Failover

You rely on your payment gateway for business success. Without it, you simply can’t accept payments from customers. Unfortunately, all gateways at one time or another experience outages and performance issues. Across Recurly’s supported gateways, we’ve documented an average of 40 performance issues per year. With downtimes up to several...

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GoCardless Partnership Provides Additional Global Payment Options

Recurly is pleased to announce a new partnership with GoCardless, the leading global fintech for recurring payments, which will allow our customers to provide additional payment options to their subscribers and prospects. These new bank debit options include SEPA (Eurozone) and Bacs (UK), along with ACH (USA). More than 30%...

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Getting Ready for PSD2: Work With Recurly and Your Gateway

Updated November 2020 with new enforcement dates Is your business ready for PSD2? December 31, 2020 (September 14, 2021 in the UK only), the answer to this question will determine your ability to accept online payments in the European Economic Area (EEA). The new PSD2 regulation is an effort to...

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Research Gives Insights on Recurring Invoice Recoveries Over Several Segments

In a previous blog, we talked about how Recurly’s machine learning models help recover recurring invoices which initially failed and had entered the dunning process. Today, we want to share some analysis on the recovery rate for such invoices. Knowing what recovery rates are typical for your business allows you...

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How Data Science Work Reveals Hidden Trends in Payment Success Rates

In a previous blog post, we outlined how Recurly uses machine learning in our Revenue Optimization Engine to predict transaction success and maximize your revenue. This unique Recurly technology is an example of how machine learning, if handled correctly, can be a powerful tool for preventing involuntary churn.  At Recurly,...

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Efficient Billing for Subscription Shipping Fees

Subscription businesses selling physical goods fall into four main categories: subscription boxes with a curated selection of productssubscription boxes for replenishment of frequently used productsInternet of Things (IoT) subscriptions related to ‘smart’ devicessubscriptions that include both digital and physical goods, which is known as a  In the latter case, the...

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How Offering Alternate Payment Methods Provide a Competitive Edge

Every business competing in the market today seeks a competitive edge, and one way that subscription businesses gain this edge is by offering multiple payment options. Letting subscribers use their preferred payment method can increase conversions. And preferences differ. In the US and Canada, credit cards dominate ecommerce, but purchasers...

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Revenue Optimization Engine’s New Machine Learning Model Improves Prediction Accuracy

In a previous blog post, we talked about how Recurly uses machine learning to optimize subscription billing for our customers and prevent involuntary churn. As part of our goal to help our customers maximize their subscription revenue, we introduced the Revenue Optimization Engine in 2018. When a recurring transaction fails, this...

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Account Hierarchy Enables Parent-Child Billing for Increased Efficiency

Subscription businesses in the B2B realm may have subscribers which are organized into different business entities—for example, a business with multiple locations, an enterprise with multiple business units, or a conglomerate with multiple subsidiaries. In order to bill these subscribers efficiently and accurately, they need to be able to define...

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The Value of Utilizing Multiple Payment Gateways

Subscription businesses that want to optimize their payment process and gain an edge over their competition should consider integrating with a second payment gateway. A second gateway can offer increased operational efficiencies along with a variety of other benefits. What are some of the advantages of having multiple gateways? Can...

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Learn More About Mastercard’s New Requirements for Free Trial Conversions

Mastercard has recently released new requirements for free trial conversions. We believe this reflects a positive change in subscription commerce, where more customer transparency and ease of cancellation leads to better subscriber relationships and limits to chargebacks. Luckily, subscription businesses using Recurly are prepared for these Mastercard changes, with several...

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Recurly’s Custom Gateway Routing Enables Flexible Payment Routing

Recurly is excited to announce Custom Gateway Routing, an important new capability that gives our customers unlimited flexibility in routing payments—either the initial transaction or subsequent renewal transactions—to a specific gateway. This lets them take advantage of the benefits a certain gateway may offer for specific types of transactions, for...

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What is Visa’s CVV2 Mandate?

In an effort to combat card not present (CNP) fraud in Canada, Visa has announced an additional card not present mandate. The mandate describes expanded requirements regarding the use of the card verification value (CVV2) for Canadian merchants processing transactions via telephone or through e-commerce environments. Specifically, these changes require the...

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Monthly vs. Yearly Pricing: An Analysis

One of the most difficult decisions a subscription business faces is figuring out how to price their product or service. This can be especially challenging when you offer both monthly and yearly plans for the same product. Set the yearly price too low and you could end up missing out...

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Subscription Benchmarks: Top Payment Decline Reasons

There are so many factors that can cause a recurring credit card transaction to be declined: out-of-date or inaccurate card information, insufficient funds or temporary hold, gateway issues, and fraudulent activity, to name just a few. When payments are unsuccessful, subscription businesses can lose subscribers to involuntary churn. It’s important...

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Adyen + Recurly = Taking Your Subscription Business Global

The subscription model is booming. The potential ROI for global expansion is wide open, but many subscription businesses that try to expand globally overlook important issues which can impact their ability to be successful in new markets. Discover key considerations for expanding your subscription business into new regions with the latest Recurly...

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Subscription Payments Exchange Looks Beyond Trends

Recently, 50 payments professionals gathered at the Marine’s Memorial Club in San Francisco for the first-ever Subscription Payments Exchange conference hosted by Insight Exchange Network. The event sought to look beyond general trends—with a focus on understanding and following your customers when they want to pay. From a quick audience poll,...

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Subscription Billing Terms Provide More Flexibility

Subscription businesses benefit from having the flexibility to create different plans and pricing structures to meet market needs. Subscription businesses also need the flexibility to offer billing intervals that may differ from the plan length.   For example, perhaps your business offers both monthly and annual plans, and the latter...

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Vertex + Recurly Streamlines Tax Compliance

Recurly is excited to announce that our subscription management platform is now fully integrated with Vertex, a leading provider of tax technology and services. Vertex provides comprehensive, up-to-date global tax rates, calculating and adding the correct tax to global e-commerce transactions through their Vertex O Series solution. With Vertex, Recurly customers...

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Credit Invoices Help Support Streamlined, Accurate Billing and Accounting

On the surface, subscription billing may appear straightforward: just bill the same amount each billing cycle. The reality is that the subscriber lifecycle can involve a number of complex billing scenarios such as upgrades, downgrades, adding or removing additional products, changing quantities, or any combination of these billing events—each of...

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Predicting Recurring Transaction Success

A few months ago, we laid out Recurly’s approach to optimizing subscription billing using machine learning. Today, we have a follow-up with more details about our approach, answers to common questions, and discussion about the improvements we’re gaining for our customers. When we set out to improve our invoice...

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Live Webinar: Choosing the Right Subscription Billing Platform

To meet the demands of a high-performing subscription business, the right billing platform is critical for rapid and sustained growth. Join us as we share the definitive checklist for subscription billing growth and success in this live, one-hour webinar.   Featured speaker: Robert Oswald, Evangelist Date & Time:  Wednesday, December 13,...

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New Billing Models for Changing Consumption Patterns

The success of the subscription model has altered the e-commerce landscape. Numerous new and innovative businesses in a variety of industries are launching every week, focusing on the subscription model to provide a better customer experience and build loyalty. As well, a number of notable, ‘traditional’ businesses have transitioned, in...

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Using Machine Learning to Optimize Subscription Billing

As a data scientist at Recurly, my job is to use the vast amount of data that we have collected to build products that make subscription businesses more successful. One way to think about data science at Recurly is as an extended R&D department for our customers. We use a...

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Automated Fraud Protection Helps Merchants Facing Rising Fraud

According to CardNotPresent: “Merchants will lose more than $70 billion globally to card-not-present fraud in the next five years, but many still think fraud prevention is too costly, according to a new report. U.K.-based consultancy Juniper Research found that the ongoing migration to EMV technology in the U.S., a slower-than-expected...

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Why Sittercity Relies on Recurly: A New Case Study

In many communities, finding a babysitter or nanny is hard. Sittercity realized the challenges parents and others faced and launched a website to solve the problem, providing parents with a better, more effective way to find childcare. Founded in 2001, the service—which is accessed via a monthly subscription fee—has connected...

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Predicting the Next E-Commerce Boom

If you had a crystal ball that could tell you where the next major market for e-commerce will emerge, what would you do? Would you seize the opportunity to expand your business into this burgeoning market? The next boom in e-commerce may well be upon us, in Southeast Asia. This,...

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Blueprint for Subscription Success: What to Look for in a Subscription Platform

In e-commerce, transactions can fail for any number of reasons, and every time a transaction is declined, the business loses revenue. With subscription businesses, the problem is compounded by the fact that subscription revenue is recurring revenue. This makes effective management of billing and payments especially critical: any time a...

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Blueprint for Subscription Success: New E-Book From Recurly

The subscription model is one of the fastest-growing categories in e-commerce—which should come as no surprise given the many benefits that a recurring revenue business offers. While the model provides benefits, it also has inherent complexity. Businesses seeking to start a subscription business or add a subscription component to their...

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How a Dedicated Subscription Billing Platform Can Benefit Finance Teams

As any subscription business knows, recurring billing is complex and presents many challenges that billing for a one-time purchase does not. Different billing models, mid-month upgrades and downgrades, add-on charges, etc. all add to the complexity. From an accounting and finance standpoint, accurate reporting each month is complicated by these...

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Are You Being Served? BritBox Comes to US, Anglophiles Cheer

Fans of British TV now have a new reason to rejoice! A new streaming service showcasing the best of British TV is coming soon to our shores. It’s called BritBox and it’s chock full of good stuff for Anglophiles who need their weekly fix of EastEnders, Holby City, and others—streaming those shows...

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Recurly Announces Support for Apple Pay on the Web

Every business competing on the market today seeks a competitive edge. One way to gain an advantage is to stay up to date with the latest technology and trends. For subscription businesses, adopting new payment technology—such as Apple Pay—can give them the edge they seek. Recurly is pleased to announce...

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More Countries Adopt Cross-Border Tax on Digital Services

Recently, CardNotPresent published findings from a study that show that global, cross-border e-commerce will triple from $300 billion in 2015 to $900 billion in 2020, accounting for about 22% of all e-commerce sales. The study, conducted by international shipper DHL, also reported that targeting international audiences can increase an online retailer's...

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The Perils of Online Fraud and How to Fight Back

In December, Recurly published research on holiday shopping that showed that subscription commerce continues to grow at an impressive pace. This mirrors the overall growth in holiday e-commerce, which industry research indicates grew by 16% over the previous year. Unfortunately, while Santa was bringing more gifts to more people, the Grinch...

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Is a Usage-Based Billing Model Right for Your Business?

For any business, setting a price for what they sell is a key piece of the revenue and profit puzzle. Subscription businesses have the added task of determining not just price points but the billing model they will use. For example, many subscription businesses have a fixed recurring model (same...

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Two-Factor Authentication, User Roles, Anti-Fraud: With Recurly, Your Data is Secure

There’s no doubt that the internet has brought myriad and far-reaching benefits to people and organizations worldwide. Unfortunately, it’s also brought hackers, fraudsters, and other criminal elements intent on stealing our personal and financial information. They are relentless, exceedingly inventive, and always looking for the next exploitable vulnerability. Because of...

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“...As a Service” -- It’s Not Just for Software Anymore

These days, software as a service, or SaaS, is the most common way of selling software to both businesses and consumers. It’s easier than shipping physical packages, more cost-effective, and provides a variety of other benefits. Salesforce—one of the most highly valued cloud computing companies in the world, with a...

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Recurly Announces Support for Japanese Yen

Japan: a country steeped in tradition but exceedingly modern, with a storied history and a thriving economy (the world’s third-largest!). Most of us also associate Japan with its unique pop culture, epitomized by the global icon that is Hello Kitty (along with the lesser-known Mumitan); anime and cosplay; novelty cafes;...

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Convenience and Curation: Subscription Boxes Deliver the Goods

Admit it. You or your business have been thinking about launching a box of the month. And why not? It’s one of the most successful subscription models for consumer-facing businesses! Some of the most popular box categories are fashion, beauty samples, organic food, eco products, and kids’ crafts and activities....

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Choosing the Right Payment Gateway - Part 4

As noted in our previous blogs in this series (available here, here and here), choosing a payment gateway can be a daunting, but important, task. In this blog series, we’ve outlined many of the things a merchant should consider in assessing different payment gateways. A careful review of a gateway’s reliability,...

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Choosing the Right Billing Model for Your Subscription-based Business

As subscription based-businesses continue to evolve, they’re seeking greater control and flexibility in terms of the plans they are able to offer their subscribers and how they’re priced. A one-size-fits-all approach rarely works in any business, and subscription businesses are no exception. Customers want to know they’re getting value, and...

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Autodesk Sees the Benefits of Going Subscription-Only

In another sign of the growth of the subscription model, Autodesk, one of the latest big-name companies to transition from selling single software licenses to selling via a cloud-based subscription model. On January 31 of this year, Autodesk stopped selling perpetual (non-subscription) licenses of most of its individual products. Although already, before...

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Choosing the Right Payment Gateway - Part 1

Examples abound of businesses large and small moving to a subscription model. From airlines and law firms to business models like OTT and IoT, the subscription business is decidedly booming. In addition to an agile, scalable, and reliable recurring billing solution, new subscription businesses also need a payment gateway to...

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“Terms and conditions apply” – Subscription Businesses Face Lawsuits for Violating California’s Auto-Renew Law

Smart businesses aspire for transparency in their interactions with their customers and employees. In practice, complete transparency can sometimes be difficult to achieve. Unfortunately, not doing so can have significant negative repercussions. Recently, a lack of transparency in the terms and conditions of renewals in some subscription-based businesses is resulting...

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New Support for the South African Rand

South Africa. Land of untold riches, abundant natural resources, breathtaking nature and a dynamic culture. Are you already serving customers in this vibrant nation? Now, Recurly merchants doing business in South Africa will be able to process their transactions in the South African Rand (ZAR) using Cybersource or Worldpay. Read...

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EMV is coming. Are you ready?

EMV is the new credit card technology finally coming to the US after many years of use in Europe. With an embedded microchip and associated security features, these new EMV cards are more resistant to fraud, in particular at Point of Sale (POS). Unfortunately, this means that nefarious types may...

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Building for Mobile? Let Recurly Get You There

For those of you not living under your rotary phone (pics please!), you have probably noticed that more and more consumers are now conducting more transactions directly from their mobile devices. In fact, the latest data from Adyen notes that mobile now accounts for 28.7% of all online payments.  Another report...

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E-sports: Cutting the Cord for Video Games

What do you people enjoy watching more than basketball and baseball? Would you believe it’s watching other people playing video games?  Seriously.  Dubbed e-sports, competitive gameplay in video games has gone from niche to near-mainstream sport in just a decade. According to gaming research group SuperData, the worldwide e-sports market...

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Eliminate Payment Friction with Pay with Amazon

It’s never too early to begin planning for the busiest holiday shopping season of the year!  More important than ever, you need to ensure that your online retail website offers the best experience possible for your customers. Providing your customers with a trusted and convenient payment option is essential to...

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Verizon Says “Holistic Approach” Needed for PCI Compliance

According to PricewaterhouseCooper, security incidents have grown an average of 66% per year for the last five years running. While breaches at retailers and entertainment companies make headlines, all kinds of organizations are affected. So a new report from Verizon Enterprise should soon be found in the briefcases and backpacks of...

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Understand Your EU Pricing Strategy & VAT Registration Options

The joy of taxes! Not only do you have to levy them, you have to report them.  Merchants will be required to register for VAT in all EU countries where they sell a digital service. With VAT, you’ll thankfully have registration filing options, but you may want to review your...

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Navigate the New EU VAT Data Compliance Requirements

We’ve talked about the new EU VAT rate changes for digital services, which will now be based on the purchasing customer’s country.  Where things become more complex for merchants is in the area of compliance. Two Main Points of Consideration for Merchants Merchants will need to maintain, have access, and...

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Custom Invoices...with just a few clicks

All cash flow begins with the invoice, and today Recurly is making it easier to get paid by providing merchants with the ability to include custom notes in customer invoices.   Whether it’s terms and conditions or customer notes, you have new flexibility to better communicate with customers. You can...

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Calculating sales tax just got easier!

We’re excited to announce that we’ve just released our direct Avalara AvaTax integration for sales tax. This new integration provides merchants with advanced tax reporting that will make self-filing easier, plus offers additional logic for tax codes and exempt options. Avalara customers can enable their integration...

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Get Results: Account Updater for Recurring Billing

Results: Account Updater Reduces Credit Card Declines Disproportionately for B2C Merchants It is no secret that in the world of recurring billing, credit card declines are the bane of your existence. We recommend pursuing all available tactics to ensure that your decline rates are held to a minimum. However, when presented...

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Credit Card Declines: Time of day is critical

DID YOU KNOW? Credit card decline rates increase 44% to 55% every day during the 'Wee Hours' of the morning? In the world of payment processing, there is a very predictable pattern of 'galloping' transaction volume throughout the day. This pattern of transaction volume also comes with a very predictable pattern...

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Pro Tip: Switching Your Payment Gateway

With so many different payment gateway options out there, it’s not at all uncommon for merchants to switch from one gateway to another. We get questions all the time about how to switch payment gateways and, more importantly, how switching gateways will impact a merchants' billing. The short answer is...

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Pro Tip: Pause Subscription Billing

From time to time your customers may ask that their subscription billing be paused while they go on vacation, use up their current product, or just want to hold off on receiving their next service. Luckily, Recurly makes it easy to do this! To postpone...

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Pro Tip: How To Handle Declined Transactions

Declined transactions are easily one of the most common topics that come up in Recurly Support, and for good reason. At first glance it’s not always easy to figure out why a transaction was declined, or what the next steps are to resolve the transaction (if any). Here are a...

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Pro Tip: Accept PayPal Payments

Merchants today can use PayPal as a payment gateway, collecting credit card payments from their customers. But did you know that using Recurly.js or the Recurly Hosted Payment Pages, you can also allow your customers to checkout using PayPal? To process PayPal payments,...

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Pro Tip: Provide a Partial Refund

Refunding transactions is easy with Recurly, but did you know a transaction can also be partially refunded? This is great for circumstances where a user has partially used up service, but needs a refund for time remaining. To issue a partial refund, a transaction...

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A Glimpse into Card Processing

Having had experience in both traditional and alternative payments, I completely understand the sentiments around payment eco-systems being complex. In its basic parts, it comes down to a network of participants who communicate financial information across one another. The problem is that they don't all speak the same language and...

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Easily Integrate Subscription Billing on your Drupal Site with Recurly

Drupal integration for Recurly's subscription billing platform delivers a compelling solution for membership-based sites Welcome to our guest blogger series - this post is brought you by Lullabot, an interactive strategy, design, and development company. Drupal is one of the most popular content management systems in the world. With tens...

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Credit Card Declines Crush Your Subscriber Economics

Over the past two years, Recurly has developed a unique approach to solving one of the nastiest challenges confronted by ALL businesses with recurring subscription models. Credit card errors and declines. Credit card errors drive subscriber churn All subscription based businesses experience unwanted credit card errors. We typically see between 5% and 15% of...

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Announcing The Recurly Payment Gateway and New Pricing

Over the past two years, we have become increasingly aware that payment gateways have been designed to serve traditional e-commerce (one-time transactions) as their primary use case. In many instances, the features and capabilities needed to process payments on a recurring basis are sorely lacking. We have viewed this as both...

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Announcing Multi-Currency Support for Subscription Billing

Most companies offering subscriptions on the web serve a global list of geographies. It is also very short-sighted to assume that potential customers will be willing to subscribe to your offering if it is only offered in your local currency. Can you imagine if Spotify rolled out in the U.S....

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The Recurly Advantage

When evaluating subscription billing systems, the comparison is not always 'apples to apples'. Our merchants benefit from several structural advantages that work behind the scenes to continuously keep your transactions healthy and minimize unnecessary subscriber churn. Error Code Fidelity The error handling for most subscription billing services is pretty basic:...

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Guide to choosing a subscription billing provider

Subscription billing models come in a variety of different flavors and apply to many different categories of businesses. However, there are a few common factors that must be considered when selecting the best vendor to handle billing on behalf of your business. Step One: Define your own billing requirements –...

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Multiple Payment Gateway Support

I am very excited to announce the release of our latest feature: Multiple Gateway Support. Enabling more than one payment gateway on your Recurly account lets our merchants, large and small, intelligently route the transaction to the appropriate gateway based on the following criteria: payment type, currency, credit card type,...

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Top Ten Reasons to Use Recurly vs. Payment Gateway Subscription APIs

The short answer is: Flexibility and Total Cost Of Ownership We’re glad you asked - because this could save you many hours of development, and many curse words before learning the hard way – on your own precious company’s dime. Every payment gateway is designed to handle one-time transactions. Some...

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Don't bill all your customers on the first of the month

Every so often I hear about a company that wants to bill all their subscribers on the first of the month. Sure, a lot of companies bill on the first of the month. This has its roots in the old school manual invoicing days of yore. In the digital age,...

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Lessons learned in online subscription billing

Pivotal Labs recently invited Recurly to present a TechTalk to a room of developers. Developers are smart people and can quickly figure out how to run credit card transactions using the numerous payment gateway APIs out there. So, we decided to present a range of topics that you won't learn...

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Planning a "Freemium" Revenue Model

When entrepreneurs come up with an idea- revenue plans are rarely the first thing that come to mind. After all, asking "how do we solve this incredibly painful business issue" can be a lot more exciting then "how are we going to monetize this". Since the first dot-com-boom, several models...

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The Challenges of Subscription Billing

More than once, I've underestimated the efforts required to create a billing system. I have yet to find a start-up that budgeted correctly for the time and effort to integrate subscription billing. From the outside, the task seems to be pretty straightforward: Signup for a recurring billing serviceCreate a signup...

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