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It happens every six months like clockwork: brand marketers in every industry stop what they’re doing and turn their attention to the “Taking Stock with Teens” survey conducted by...
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Porsche launched a subscription. They're not the only ones. More companies are innovating and testing the XaaS model. The everything-as-a-service model promises businesses an avenue to keep customers and...
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"What makes a subscriber better than a one-time customer is the journey...the full experience the subscriber gets to be a part of." This quote, from a recently-hosted subscriber lifecycle...
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Last week, we discussed how a well-thought-out payments strategy can fuel growth for subscription business. Today, we're thrilled to announce some major advancements for the Recurly platform that will...
There are certain well worn areas businesses focus on to accelerate growth. You know that to drive acquisition, you need to learn more about your customers, run hard hitting marketing...
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The global Software as a Service (SaaS) market size is projected to reach USD $307B by 2026, from $159B in 2020. To learn more about how the SaaS industry...
Involuntary churn strikes fear in the hearts of subscription businesses everywhere, and for good reason: over half of all churn is involuntary. And considering the fact that acquiring new customers...
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Digital marketing agencies may not think of themselves as an ideal use case for a subscription management and billing platform, but Black Propeller, an award-winning digital marketing agency based...
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A year ago, COVID-19 hit the US in full force—and MarketMuse, a SaaS company that helps marketing teams build smart content strategies—saw an opportunity to boost subscriber acquisition by...
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We are thrilled to announce that Sumitha Nathan has joined Recurly as VP of Customer Enablement! Sumitha will be leading professional services engineering, enablement managers, and sales engineering reporting to...
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