America’s streaming habits, Amazon's new subscription, and Paramount's binge-worthy shopping spree
Welcome back to Subscriptions Weekly! Ah, spring—the season of sunshine, blooming flowers, and…Recurly product launches. In the realm of entertainment, American TV habits are taking a wild turn as viewers embrace a nomadic approach to streaming. Amazon is dishing out convenience with its new grocery subscription. And speaking of innovation, Paramount and Shopsense are teaming up to transform your TV into a virtual mall.
Spring is here, and so is our product release
Spring is the time when we dust off the lawnmower, uncover the patio furniture, and wash the windows (I’m tired already). It’s also the time when we at Recurly launch our Spring product release. So what’s new? Read more on Recurly.
American TV roulette: Subscribe, binge, bail, repeat
The wild west of streaming, where viewers roam like free-spirited nomads through a vast landscape of entertainment options. It’s a world where loyalty is a luxury and where hitting the cancel button is as easy as swiping left on a bad date. Millions of Americans are embracing the thrill of subscription roulette, hopping from service to service, and companies are trying to roll with the punches. Read more on The New York Times.
Groceries with a side of unlimited. Amazon's new subscription
For just $9.99 a month, Prime members can feast on endless one-hour deliveries and snag unlimited 30-minute pickups. And for those who haven't tried dipping their toes in the grocery subscription waters yet, a 30-day free trial is available. Read more on The Verge.
Your TV's now a virtual mall with AI-powered shopping
Teaming up with Shopsense, Paramount is turning your TV into a virtual mall. See something you love on screen? Just scan the QR code, and voilà! You’re whisked away to an online store stocked with goodies handpicked by Shopsense’s savvy AI. Read more on Marketing Brew.
💳 Learn how to transform billing and payments into a growth engine
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🗓️ Watch on-demand. Subscription Sessions: the secrets to retention, loyalty, and churn management
It’s a fact: Keeping existing subscribers happy is cheaper than finding new ones. Here’s how industry leaders from Alaska Airlines, FabFitFun, Roku, and The Guardian are crushing churn and building loyalty. Tactics and real-world examples will provide your growth, product, tech, and finance teams with the tips they need to drive retention, renewals, and upsells. Access all the on-demand sessions here.
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