Welcome back to Subscriptions Weekly! This week, we’re kicking things off with our upcoming live virtual event, Subscription Sessions: Get Ahead of What’s Next. See why it’s the must-attend event for scaling your subscription business in 2025.

Next, we explore how streaming services like Disney+ and Paramount+ are teaming up with grocery chains and delivery apps to keep subscribers engaged. Then, we dive into the release of our new Revenue Recognition solution now available to finance teams, no matter which subscription management platform they use. And finally, Chick-fil-A is entering the entertainment world with their very own streaming service!

Ready to dive in? Let’s go!

Register now for Subscription Sessions and get ahead of what’s next! 

Have you registered yet for Subscription Sessions, the live virtual subscription industry event of the year? If not, there’s still time to secure your spot!

Subscription Sessions: Get Ahead of What’s Next brings together leaders from AllTrails, Paramount+, Beatport, CNBC, Worldpay, Avalara, and more to share their expertise on the latest trends and how to adapt to a rapidly changing market. You’ll hear how pricing can shape subscriber behavior, the keys to successfully launching in new markets, and proven strategies for driving lifecycle engagement and retention.

Join us on November 13th for this exclusive virtual summit and get early access to The 2025 State of Subscriptions report. Don’t miss out on the insights that could transform your business—register now!

Pad Thai, spring rolls and a side of Peacock? Why streamers are teaming up with delivery apps

Streaming services are getting creative in their fight to reduce churn—teaming up with grocery chains and delivery apps like Doordash and Instacart to keep subscribers engaged. Disney+, Max, and Paramount+ are offering deals that pair your favorite shows with food, creating a unique way to entice and retain subscribers. With high churn rates plaguing the industry, streamers are looking to replicate the success of Amazon Prime, where fast shipping keeps customers locked in, and Prime Video is the bonus. Could streaming and snacking be the next big win for both sides? Here’s why many believe so.

Ditch the spreadsheets: Recurly’s standalone revenue recognition solution available now

Say goodbye to manual spreadsheets and hello to automated compliance and reporting! Starting today, our enterprise-grade Revenue Recognition solution is available for finance teams, no matter which subscription management platform you use. As businesses offer more flexibility to meet customer demands, reporting complexity grows—but Recurly’s Revenue Recognition solution simplifies it all. From ASC-606 & IFRS-15 compliance to handling complex pricing models, this tool ensures accuracy and scalability, without overhauling your current systems. Learn more about what this means for subscription finance teams. 

Chick-fil-A launches its own streaming and entertainment app

Chick-fil-A is stepping into the entertainment world with the launch of Chick-fil-A Play, a new free streaming and entertainment service debuting on November 18. Packed with family-friendly shows, podcasts, recipes, and games, it’s designed to keep everyone entertained while enjoying those famous waffle fries. The platform will also feature original content, including the “Evergreen Hills” animated series, which has been in the works for five years. Chick-fil-A joins the growing trend of brands like Lyft, Airbnb, and Starbucks creating original content to build stronger connections with their customers. Could your next binge-watch be brought to you by a chicken sandwich? Dive into the details here.

Watch on demand: How to build lasting subscriber relationships with Alaska Airlines & The Guardian

Join us for this session with Alaska Airlines' Taylor Putnam and The Guardian's Emilie Harkin as they reveal the strategies behind their subscriber retention and loyalty success. Learn how they balance short-term retention with long-term loyalty, foster community engagement, and perfect the basics to enhance the subscriber experience. Check out the full conversation here.

Austin in-person event: Subscription Lifecycle Growth in 2025

Hey Austin! There’s still time to RSVP for our in-person panel and drinks event on November 14, in partnership with Adyen. We’ll be diving into Subscription Lifecycle Growth in 2025 with top experts sharing strategies to scale your subscriber base, maximize revenue, and navigate the future of subscriptions. Don’t miss out on these actionable insights—RSVP now!

From the Recurly blog