August 2022 | Product launch summary
We hope you’ve been staying cool and enjoying your summer. We've been hard at work with new ways to improve your subscription experience with Recurly.
Read on about the Recurly August Product Launch or check out our video for your viewing pleasure. Â
1. Introducing JSON Webhooks
Have you met our new best friend, JSON? If you are using the Recurly AP, you can now choose from XML and/or JSON Webhooks as your data interchange format. JSON, short for JavaScript Object Notification, is an open-standard file format that uses human-readable text for storing and transmitting data objects. JSON webhooks require less coding and are smaller, making it faster to process and transmit data.
You can decide to receive lightweight JSON webhook payloads and can select the specific subscription lifecycle events (new subscription, cancellation, add-on, etc.) to monitor for webhook notifications. Plus, you can configure individual webhook endpoints to receive either XML or JSON payloads.
Why it matters
Receive near real-time alerts of lifecycle events and changes within your Recurly account
Decide to receive only the notifications you deem necessary, reducing unnecessary system load
JSON offers a high-level facade and is easy to read and write via a straightforward syntax
JSON is fast as it consumes less memory space and provides support for all browsers
2. Tag emails with timezone designations
You may have customers all around the globe, and communications that include time-sensitive data may be confusing for customers to interpret. So, we figured the time was right to allow you to specify the local timezone to reference in the message body of all customer email communications (like new subscription confirmations), sent by the Recurly platform.
Why it matters
Configure the timezone at the Site level and on individual customer accounts for more precise alignment with the geographic location of customers
Provides a more accurate timestamp of pertinent email communications (think subscription expiration dates), eliminating potential customer confusion
Offers a more personalized (and accurate) experience for customers in different regions
3. Support for Google Pay
Google says more than 150 million people in 42 global markets use Google Pay every month. Now your customers can join them! Start accepting payments through the Google Pay payment method, providing customers and prospects with yet another option. Customers can conveniently pay with Google Pay in Chrome or using their Android device. When a customer pays with Google Pay, they choose the payment method stored in their Google account and don’t have to enter their payment details on the checkout page. At the moment, we support Google Pay only on the Stripe gateway.
Why it matters
Expand your target market by enabling a popular new payment method
Acquire more new customers by diversifying the available payment methods
Improve authorization rates by providing a seamless checkout experience through the Google Pay payment method
4. China UnionPay
UnionPay is China's first financial-level pre-authorization service for secured transactions–and it’s now open to your customers through the Recurly platform. Adding support for China UnionPay provides you with access to one of the world’s largest payment networks (and its customers…).
Why it matters
Improve checkout conversion rates and payments authorization rate
Potentially reach more than 1.5 billion new customers
Increase checkout conversion rates
5. Persistent dashboard filters
You asked for this one. Now, you can set up filters, click the button at the bottom of the page to open that dashboard, and save it for easy access later without needing to redo the filters next time.
Why it matters
You no longer need to reset the filters to achieve your desired result every time you bring up a dashboard
6. Customized dashboard sharing
Here’s some more love for the Recurly dashboards. Now, once you set the filters how you like them, you can share that dashboard–with that specific view–with anyone else that has access to the site. Share the link generated as you click the button at the bottom of the page.
Why it matters
Quickly show team members or curious executives the data and visualizations they care about
7. Refunds added to subscriber retention dashboard
Refunds are now available in the calculation of Subscriber Retention by Cohort to allow you to better understand the effectiveness and lifetime value of the customer.
Why it matters
If your brand uses refunds as part of its acquisition strategy, this allows you to see the impact of refunds in a single click
8. Expanded Monthly Recurring Revenue Dashboard
We know that Advanced Subscription Analytics is on your mind, so here’s something to think about: the Recurly Monthly Recurring Revenue (MRR) Dashboard now offers new detailed views for four components:
Discounts: The number of payment discounts (configured in the Analytics setting)Â
Failures: Invoices that are uncollected after retry (configured in the Analytics setting)
In Dunning: The amount of the current period’s MRR that remains in the Recurly revenue collection process
Expected MRR: The amount of MRR in the daily, weekly, or monthly period that remains to be collected
And if that isn’t enough, the new views allow for a drill-down into account-level detail for each component.
Why it matters
Gain a granular view of MRR data to understand better how specific subscription elements are performing
The one-click account drill-down allows you to see the specific customer accounts for further analysis or resolution
We’ll be back next month with another list of new features and improvements designed to help you keep a good thing growing.Â
Questions about this month’s release? Contact us at product-management@recurly.com.