Welcome back to Subscriptions Weekly! This week, we’re looking at how discovery+ scored big during the Paris Olympics, becoming the UK’s fastest-growing streaming service.

Then, we explore an experience-focused approach to subscriptions—because it’s not just about the service, it’s about creating unforgettable moments that keep customers coming back. And finally, we dig into WorldPay’s latest insights on how small tweaks in payment strategies can unlock big gains for retailers.

Ready to get the scoop? Let’s dive in!

Retaining subscribers from major events like the Olympics

As the dust settles on the Paris Olympic Games, one standout performer wasn’t an athlete but discovery+, which emerged as the UK’s fastest-growing streaming service this month. With a surge in sports fans flocking to the platform, the question now is: how will they retain them? Recurly CMO Lina Tonk shares insights on Broadcast Now, emphasizing the need to showcase the best of their content library while continually highlighting the platform’s value. By offering additional services and sweetening the deal, discovery+ can turn this sudden growth into lasting success by both growing and retaining subscribers. Read more at Broadcast Now.

How can you make the most of subscription models?

A subscription model alone won’t guarantee success—it takes a thoughtful strategy and consistent effort. But when companies focus on the customer experience, that’s when the magic happens. An experience-focused approach can turn subscriptions into a powerful differentiator that delights customers and builds loyalty. So, what does it take to make that connection? Retail Customer Experience breaks down how to craft a subscription that truly resonates and explores the different models that can help strengthen brand relationships. Access the full article at Retail Customer Experience.

Worldpay launches Payments Performance report for retail

Worldpay launched a Payments Performance series that offers insights to empower merchants and drive revenue growth through optimized payment strategies. As they say, “optimizing payments is an art,” and the Worldpay report focused on retail speaks to untapping greater payment performance by optimizing in key areas of the retail payments flow. The Recurly POV in the report speaks to helping brands cultivate long-lasting relationships that go beyond routine transactions. Click here to download the report

Check out Recurly's new content: 

Dunning done right: 12% subscription revenue lift with Recurly

Struggling with payment failures? You're not alone. In the world of subscriptions, every missed payment means lost revenue and potentially lost customers. But here's the game-changer: Recurly's smart dunning isn't just about recovering payments—it's about boosting your bottom line and keeping your subscribers happy. Stop leaving money on the table. Optimize your dunning strategy today with Recurly and watch your subscription revenue soar. Download the case study now.

Unlock the potential of every successful subscription payment

Explore how payment optimization is pivotal for subscription success in this commissioned study conducted by Forrester Consulting on behalf of Recurly, offering insights on overcoming payment failures, reducing churn, and boosting growth. Read now.

From the Recurly blog: