What if you could harness the power of AI to make smarter, data-driven decisions about your subscription business? Imagine a tool that could save your business countless hours by sourcing the right data and uncovering critical insights about your subscribers.

At Recurly, we’ve championed subscription growth for some of the world’s leading B2C brands such as FabFitFun, Paramount+, and Twitch. Now, we’re taking subscription management to the next level.

Meet Recurly Compass—your new suite of AI-powered tools designed to help you grow smarter. From instant insights to guided actions, Compass puts the power of intelligent decision-making in your hands. Whether you're fighting churn, scaling globally, or unlocking new revenue streams, Compass helps you stay ahead.

This is subscription growth on autopilot. Let’s dive in.

Recurly Compass is integrated into the Recurly platform and can help you decode data, act on growth opportunities, and make informed decisions in real time. Think of it as your co-pilot for subscription growth, guiding you through the complexities of acquisition, retention, and churn management. Tap into billions of data points and gain expert guidance to grow your subscription business with confidence.

Get personalized insights 

Recurly Compass in action: Imagine a sudden rise in churn rate within a specific subscriber segment. Recurly Compass can pinpoint this trend and surface insights. Your company can then dig in further, identifying potential pricing issues or detect where customers may be disengaging.

Recurly Compass will highlight trends and data specific to your business. You’ll be able to see insights such as: 

  • Subscriber activations

  • Recovered revenue

  • Involuntary churn 

  • And more

Playbooks based on best practices

These guided journeys, written by our own subscription experts will help you optimize subscription growth and build out your strategy. Need help navigating voluntary churn? What about scaling your business while maintaining retention? Our playbooks have you covered.

Recurly Compass in action: Looking to boost acquisition rates during the holiday season? Recurly Compass offers a comprehensive playbook to help you implement an effective promotional coupon strategy and drive results during the festive period.

AI Assistant

Find the answers you need with a global in-app chat experience. Use our experience, knowledge, and resources to your advantage. You don’t have to wait to implement new strategies. 

Recurly Compass in action: Looking to implement a new pricing strategy but unsure where to start? Recurly Compass Assistant can help. Ask questions like, “What is tiered pricing?” and get clear, actionable insights, including:

  • What the pricing strategy involves

  • How to implement it effectively

  • Best practices to ensure success

  • And more

With expert guidance at your fingertips, you’ll have the tools to make confident, informed decisions. 

This is more than just a tool; it’s a new leap forward for subscription businesses. By integrating AI into your workflows, Recurly Compass:

  • Saves hours of manual data analysis

  • Empowers teams to make smarter, faster decisions

  • Allows you to keep up with fast-changing market trends

  • Provides tools to identify and capitalize on growth opportunities before your competitors

Recurly Compass combines our deep subscription experience and the latest AI advancements to help your teams move faster, optimize your strategies, and chart the course for a retention-based subscription world. 

“Over the years, Recurly has always been a reliable partner, not only offering a comprehensive platform but consistently providing valuable insights explained by their team. Now by combining that same data with the power of AI, they’re offering something invaluable — especially at a time when personalization, experience, and growth are at the forefront of our industry. And Recurly Compass will allow us to make educated decisions faster.” — Andrei Rebrov, Co-founder, Scentbird

Discover what Recurly Compass can do for you

Get the answers you need

Unlock clarity and knowledge to pave the way for your success. Recurly Compass provides instant insights powered by its AI Assistant, enabling businesses to tackle challenges, refine strategies, and remain competitive in a constantly evolving market.

Implement and track strategies with ease

Subscription-based businesses thrive on iteration and improvement. Recurly Compass makes it easy to implement new strategies and automatically track them across your subscriptions. The “Play Tracker” feature gives you clear insights into what’s working and what isn’t. It simplifies the process of implementing and assessing strategies, like determining the optimal length of a dunning campaign. 

Say goodbye to questions like “Did this strategy work?” or “How do I track this effectively?” Recurly Compass handles it all for you.

Battle churn like a pro

Churn is the arch-nemesis of growth, but Recurly Compass helps you fight back. Find recommendations for tailored retention strategies like personalization methods, flexible billing, and more. You don’t have to face churn alone. Let Recurly Compass light the way to a better subscriber experience that keeps them coming back.

Data, strategies, and tools drive meaningful change—that’s the essence of Recurly Compass. It’s designed to empower you with the clarity and confidence needed to grow your subscription business successfully. 

Find out more about Recurly Compass

Are you ready to automate growth and unlock the potential of AI in your subscription business? Visit the Recurly Compass page to see how this next-level innovation can support your goals — or, better yet, contact our team to activate Recurly Compass today.

Grow smarter, faster, and better with Recurly Compass. The future of subscription management is here.