Encourage new sign ups by accepting alternate payment methods, including PayPal, Apple Pay, Google Pay, Amazon Pay, and ACH.
Explore a world of payment methods beyond credit cards including digital wallets and mobile payments like Amazon Pay, PayPal, Venmo, Apple Pay, Google Pay, SEPA, Bacs, BECS, ACH, and more.
Anything related to our revenue is obviously very significant. So, our ability to ensure that our payment processing works smoothly and is effective was critical. This is the most important benefit Recurly gives us.
Read case studyAlternative payment methods allow customers to transfer funds without a physical card or cash. These online payment options, such as Amazon Pay, Google Pay, and PayPal, continue to cater to different payment preferences that help subscription businesses convert potential customers into active subscribers.
Offering support for multiple payments allows you to attract more customers by allowing them the choice to use their favorite payment methods, including ones offered in their preferred currency. Recurly customers saw a 119% revenue lift by enabling PayPal and a 154% revenue lift by enabling SEPA.
Many factors can affect which payment methods you offer, including which countries and currencies you support, which methods are popular among your target audiences, and which are supported by your preferred payment gateways.
Credit and debit cards remain the most popular payment methods, but peer-to-peer payment options such as Venmo are gaining popularity. Similarly, alternative payments like Amazon Pay, Google Pay, and PayPal continue to gain market share.