RECURLY PRODUCTS & PRICING

Everything you need to automate subscription growth

Our AI-powered platform drives every stage of the subscriber lifecycle — launch, acquire, retain, and scale faster.

Select a product for pricing

Flexible subscription management built to scale

Scalable pricing

Pay a single rate based on your Total Payment Volume ($1M TPV min.) and contract length.

Everything in our Subscriptions plan includes....
  • Automated global subscription billing
  • Flexible plans and pricing
  • Churn mitigation tools
  • Payments orchestration
  • AI analytics and insights
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scalable-pricing

Advanced subscription management for Shopify

Scalable pricing

Rates based on total subscription volume and contract length.

Tailored solutions for high-volume subscription businesses:
  • Native Shopify integration
  • Box-of-the-month support
  • Subscribe and save
  • Hybrid subscription support
  • Analytics and integrations
  • Hosted subscriber portal with passwordless login
  • Intelligent churn-prevention tools
Pay-as-you-go:

Flexible option for brands launching subscriptions on Shopify. $499 USD/month +1% of monthly subscription volume.

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Acquire, convert, upsell, and retain with real-time prompts that turn every interaction into revenue.

Scalable pricing

Pricing based on platform needs and prompt volume.

What’s included:
  • Personalized offers
  • 1-click billing integration
  • Upsell + cross-sell capabilities
  • Cancel save
  • Analytics and integrations
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price-card-subscription

Automated revenue recognition for subscriptions

Scalable pricing

Pricing starts at $1,200 USD. Rates based on your Total Payment Volume and contract length.

What’s included:
  • ASC-606 or IFRS compliance automation
  • Performance obligations (POB) at plan level
  • Multi-currency, multi-entity support
  • Revenue waterfall, liability & transfer reports
  • Automated period close
  • External billing data integration
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revrac

why recurly

Recurly runs your entire subscription business so you can grow faster — powered by 15+ years of expertise, AI‑driven insights, and playbooks from the world’s fastest‑growing brands.

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Every interaction into growth

Acquire more subscribers, keep them longer, and turn churn into revenue with personalized offers, AI-driven recovery, and lifecycle engagement that never sleeps.

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From idea to live offer—fast

Launch new products, pricing, and promos without dev delays. Test, tweak, and roll out what works in record time so you never miss a market moment.

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AI that makes you look good

Your 24/7 growth strategist at your fingertips—helping you predict churn before it happens, spot growth opportunities instantly, and act with confidence.

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Expand without limits

Break into new markets, accept more ways to pay, and handle surges with ease on a platform built for global reach, local relevance, and enterprise-grade reliability.

BUILT FOR SCALE

Always-on, enterprise-ready infrastructure

When planning for major events and launches, it's critical that our key partners understand and prepare for large volumes and spikes in traffic so their systems are secure and stable.

Stephen ComstockChief Information Officer, Paramount+

paramount

$12B

Annual payment volume

650M

Webhooks a month

67M

Active subscribers on platform

140+

Currencies accepted

Secure by design. Compliant by default. Trusted worldwide.
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SUPPORT & SERVICES

Your unfair advantage

Our Customer Experience team isn’t just support — they’re technical and strategic partners. We help you get set up quickly, solve problems fast, and find new ways to grow. Working as an extension of your team, we make sure you move with speed and confidence.

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The best CSMs I've had the pleasure to work with. They [Recurly] consistently deliver outstanding service and continuous innovation.

Daniel ZaturanskyCo-Founder, Powtoon

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Frequently asked questions

A subscription-based pricing model allows a customer or an organization to purchase or subscribe to merchant products or services for a specific period of time, for a set price, on a recurring schedule of billing.
One of the main reasons why subscription pricing is important is because it offers a convenient way for customers to try new items without a long-term, costly commitment.
There are many reasons why subscription pricing is important to consider. One, it attracts more customers with its lower entry point (e.g. paying $15 monthly vs. $150 upfront). Two, it offers more predictable revenue for businesses. And three, it allows businesses to build stronger, more valuable relationships with their customers.
The difference between a subscription and a license is that a license is typically sold as a one-time charge and allows the user to access the product indefinitely, while a subscription is billed on a recurring basis and provides user access only while they continue to pay the subscription fee.
Subscription management business models are based on the idea of selling a product or service to receive monthly or yearly recurring subscription revenue.
Yes — Subscriptions, Commerce, Engage, and RevRec (Advanced) can be purchased standalone.
Anytime a prompt is triggered for an end-user it is counted.
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