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The 2025 State of subscriptions

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Subscription Management

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Guide

State of Subscriptions: Steaming and entertainment

Guide

State of Subscriptions: Health & wellness

Guide

State of Subscriptions: A US payments playbook

Guide

State of Subscriptions: A European payments playbook

Guide

State of Subscriptions: Publishing

Guide

State of Subscriptions: eLearning

Guide

How Cinemark became a top subscription program

Case Study

How Wildwonder scaled mission-driven subscriptions with Recurly Commerce

Guide

What do your ecommerce subscribers really value?

Guide

What makes subscribers press play?

Guide

The new rules for building a loyal travel subscriber base

Guide

The new rules for building a loyal travel subscriber base

Guide

Learn how to overcome ecommerce subscription hurdles and grow in a booming $500 billion economy

Case Study

Scaling the future of fragrance with innovation & flexibility

Case Study

Powering global creativity with scalable subscriptions

Guide

From crashes to cash: Delivering exceptional service during high-traffic event

Case Study

From freemium to global monetization success

Webinar

Beyond the transaction: Turning customers into superusers

Webinar

Webinar: 2025 State of subscriptions

Webinar

Proven paybooks: Ecommerce success strategies

Webinar

Avoiding subscription pitfalls: Scaling operations & finance for profitable growth

Webinar

What´s next: product innovations shaping the future

Case Study

A partnership powering customer-centric growth

Webinar

Subscription Sessions - Spring Edition

Guide

From local to global: Scaling your subscription business across borders

Webinar

Discover the future of subscriptions with Recurly

Webinar

Focus group: What subscribers really want

Webinar

Going global: How to expand into new markets

How Roku and Output turn failed payments into a subscription growth catalyst resource module image

Guide

How Roku and Output turn failed payments into a subscription growth catalyst

The ultimate guide to launching a subscription offering

Guide

The ultimate guide to launching a subscription offering

Recurly end-to-end product tour

Webinar

Recurly end-to-end platform demo

Seven Strategies for Subscription Success cover

Guide

Seven strategies for subscription success

Top payment decline reasons

Research

Top payment decline reasons

610M+ infographic

Infographic

Ten Things Recurly Can Do for Your Subscription Business

Colored cubes with checkmarks

Tool

Build vs. buy: A subscription software checklist

The ultimate cheat sheet to gifting subscriptions

Guide

The ultimate cheat sheet to gifting subscriptions

The complete checklist for launching a subscription offering

Tool

The complete checklist for launching a subscription offering

Unwrap the subscriptions: 2023 Holiday trends resource tile

Research

Unwrap the subscriptions: 2023 Holiday trends

Gaining a Competitive Advantage Through Subscription Commerce cover

Guide

Gain a competitive advantage with subscriptions

Maximize subscriber growth

Guide

Maximizing growth with subscriber acquisition

8 Ways Media Brands Driving Subscription Growth

Webinar

8 ways media brands are driving subscriber growth

Digital Media & Entertainment Benchmark Report

Infographic

Digital Media & Entertainment benchmarks 2022

High Impact Tactics for Subscription Success

Tool

Digital Media & Entertainment: 10 High Impact Tactics for Subscription Success

Five Growth Secrets infographic

Infographic

Five Growth Secrets of Successful Subscription Model Brands

High Impact Tactics for Subscription Success

Tool

eLearning: 10 High-Impact Tactics for Subscription Success

High Impact Tactics for Subscription Success

Tool

Consumer Goods & Retail: 10 High-Impact Tactics for Subscription Success

COVID pandemic impact on subscriptions

Whitepaper

Subscription trends amidst COVID-19

Going Global infographic

Infographic

Taking Your Subscription Business Global

Expanding globally

Guide

Subscription Business? Here's Everything You Need to Go Global

Growth metrics cheat sheet

Tool

Digital Publishers’ Subscription Metrics Cheat Sheet

Case Study

Black Propeller Doubles Growth & Reduces Billing Time 95%

Gated headless commerce

Webinar

Why Headless Commerce is the Future of Retail

Recurring revenue stream

Webinar

Expert Tactics for Predictable Subscription Revenue

Driving subscription growth

Webinar

How Publishers are Driving Growth Through Subscriptions

Subscriber growth resource tile

Webinar

How PupBox Drives Exponential Membership Growth

Transforming your business with the subscription model

Webinar

Digital Disruption In Insurance: Strategies to Maximize Revenue

Scaling billing

Webinar

Going Global: Payments and Billing Strategies that Scale

Subscription payment options

Webinar

How to Unlock Subscription Growth with Flexible Payments

Calendar with a specific day checked

Webinar

How To Retain and Acquire Subscribers in Times of Uncertainty

Research resource tile

Webinar

Essential SaaS Benchmarks

Datasheet and ideas

Data Sheet

Recurly Corporate Overview

Financial operations

Guide

Implement Financial Operations That Scale

Choosing the Right Subscription Billing Platform cover

Guide

Blueprint: Choosing the Right Platform

Subscriber Retention cover

Guide

Blueprint: Subscriber Retention

Case Study

Paramount+ Offers a Consistent Payment Experience

Case Study

Sittercity Appreciates Recurly's Flexible API

Case Study

GatherContent Gains a Competitive Edge

Case Study

LiveChat More Than Doubles Subscribers

Case Study

Resource Guru's Effective Customer Strategy

Case Study

Returnloads.net Recovers Significant Revenue Monthly

Case Study

Twitch Shifts Resources Away From Payments

Case Study

Audiense Relies on Recurly's Quick Set-Up

Case Study

Tailor Brands Expands Globally With Recurly

Colored figures design

Webinar

Choosing the Right Platform

Webinar SubRevTech fast track

Webinar

Subscription Revenue Technology

Counter fraud strategies

Webinar

How to Counter Fraud and Lower Chargebacks

Managing churn bucket

Webinar

Measuring and Managing Churn

Research resource tile

Webinar

How to Cross New Frontiers

SaaS & the Subscription Landscape guide cover

Guide

SaaS & the Subscription Landscape

Research SaaS benchmarks

Research

SaaS Benchmarks for Subscription Plans

Case Study

Technology Keeps Tails Wagging

Case Study

Birdeye Grows With Recurly’s Help

Case Study

WineDirect Toasts Automated Billing

Case Study

How Userlike Has Grown

Case Study

PupBox Expands Its Pack

Case Study

How Output managed a 45% decrease in credit card declines

Case Study

Flexible Billing Plans and Integrations Power Pipefy

Case Study

ShipStation Relies on Recurly to Deliver Subscription Scalability

Happy customer journey

Webinar

How to Track, Apply, and Optimize Acquisition for LTV

Subscription payments trends

Webinar

Looking ahead: Trends in subscription payments

Colored arrows

Webinar

Innovation in subscriptions

Insights on balancing subscription growth with business efficiencies

Webinar

C-suite insights on balancing subscription growth with business efficiencies

Copper case study

Case Study

Copper combats churn and innovates

Alltrails case study

Case Study

AllTrails reduces churn

TeacherVision

Case Study

TeacherVision drives subscriber growth

Billing & Accounting

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Guide

State of Subscriptions: A US payments playbook

Revenue calculator

Tool

Recovered revenue calculator

How to stop subscription revenue lekage guide resource module image

Guide

How to stop subscription revenue leakage

Checklist: 5 revenue recognition must-haves for DTC subscription businesses

Tool

5 rev rec must-haves for DTC subscription businesses

Checklists

Tool

The subscription billing solution evaluation worksheet

Gateway strategy

Webinar

The secret to catapulting growth & expansion: your gateway strategy

Tech transformation: How to scale subscriptions resource tile image

Guide

How to scale subscriptions

Efficiency in finance

Guide

How to Improve Operational Efficiency in Finance

Scaling billing

Webinar

Going Global: Payments and Billing Strategies that Scale

Automated global tax collection

Data Sheet

Automated Tax Collection With Recurly

Revenue recognition

Data Sheet

Revenue Recognition With Recurly

Month end close

Webinar

Take the Pain Out of Month-End Close

Research resource tile

Webinar

Scaling Subscription Revenue

Maximize subscription revenue

Webinar

CFO's Guide to Maximizing Revenue

Scaling billing

Webinar

Scaling Subscription Billing

ACH payment

Data Sheet

ACH Payments With Check Gateway

Subscription payment options

Webinar

How to Unlock Subscription Growth with Flexible Payments

Subscriber Retention

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Guide

State of Subscriptions: A European payments playbook

Guide

State of Subscriptions: Health & wellness

Guide

State of Subscriptions: eLearning

Guide

State of Subscriptions: Publishing

Guide

State of Subscriptions: A European payments playbook

Guide

State of Subscriptions: Health & wellness

Guide

State of Subscriptions: Publishing

Guide

State of Subscriptions: eLearning

Guide

Churn management

Data Sheet

Is your call-to-action leaking revenue?

Data Sheet

5 Ways to Maximize Subscription Revenue For Ecommerce

Data Sheet

5 Cancellation Saves that Actually Work

Data Sheet

Boost App Revenue With These 5 Must-Know Tips

Guide

The ultimate guide to subscriber retention

Guide

Customer retention

High Impact Tactics for Subscription Success

Tool

10 High-impact tactics for subscription success

Webinar

From acquisition to adoption: Driver subscriber engagement

The insider’s guide to subscriber retention and LTV with Alaska Airlines & The Guardian resource module

Guide

The insider’s guide to subscriber retention and LTV with Alaska Airlines & The Guardian

Guide

10 dunning best practices

User churn graphic

Guide

7 Industry leaders reveal how they reduce churn

Recurly churn asset resource tile

Guide

How to proactively & automatically cut churn to 1% with Recurly

[REPORT] State of Subscriptions: What consumers want

Research

State of Subscriptions: What consumers want

5 strategies to chop churn

Webinar

5 strategies to chop customer churn by 73%

Minimize churn, maximize revenue

Guide

Minimize churn & maximize revenue

Tool

How-to: Cohorts & line graphs to predict LTV

How to never lose a subscriber

Webinar

How to never lose a subscriber

Retention cheat sheet

Tool

16 tactics to drive customer LTV

Understanding churn guide

Guide

Churn rate: What it is & how to calculate it

Scaling subscriptions

Webinar

Scaling subscriptions with HBR, TIME & Epidemic Sound

Top payment decline reasons

Research

Top payment decline reasons

High Impact Tactics for Subscription Success

Tool

Digital Media & Entertainment: 10 High Impact Tactics for Subscription Success

Intelligent Retention video

Webinar

How to drastically reduce failed transactions

Subscriber growth resource tile

Webinar

How PupBox Drives Exponential Membership Growth

Subscriber Retention

Webinar

Actionable Strategies to Combat Subscriber Churn and Increase Customer LTV

eLearning cheat sheet for growth

Tool

eLearning Subscription Growth Metrics Cheat Sheet

OTT niche

Guide

Recover Lost Revenue and Fight Churn

Analyzing churn on tablet and spreadsheets

Guide

A Better Way to Calculate Your Churn Rate

Decline rate chart graphic

Research

Recovering Revenue from Declined Transactions

Recurly Subscription Snapshot 2015 industry report

Research

Subscription Snapshot

High Impact Tactics for Subscription Success

Tool

Consumer Goods & Retail: 10 High-Impact Tactics for Subscription Success

Case Study

How FabFitFun takes a member-centric approach to growth

Revenue recovery

Data Sheet

Maximizing Subscription Revenue Recovery

Revenue Recovery infographic

Infographic

Maximizing Subscription Revenue Recovery

Card declines infographic

Infographic

Everything you need to know about credit card decline messages

Minimize subscriber churn

Webinar

5 Dos and Don’ts to Minimize Subscriber Churn

Analytics & Insights

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The payment experience is critical to subscriber growth and retention

Research

The payment experience is critical to subscriber growth and retention

SoS Media & Entertainment resource module

Research

State of Subscriptions: Media & Entertainment

State of Subscriptions: Consumer Software resource module

Research

State of Subscriptions: Consumer Software

Consumer & Financial Services resources module

Research

State of Subscriptions: Consumer & Financial Services

Guide: Going mobile with subscriptions

Guide

Going mobile with subscriptions

Case Study

True Royalty TV explodes subscriber and revenue growth

Churn rate benchmarks

Research

Churn rate benchmarks

Growth calculator

Tool

Revenue & subscriber growth calculator

Subscriber acquisition

Research

Subscriber acquisition benchmarks

Endemic report on the USA

Research

What subscribers want: Insights to future-proof your business

Digital Media & Entertainment Benchmark Report

Infographic

Digital Media & Entertainment benchmarks 2022

Charts graphic

Webinar

How Finance and Operations Leaders Can Use Data to Unlock Growth

Data sheet on Recurly analytics

Data Sheet

Recurly Analytics: Actionable Insights

Bar chart graphic

Guide

Key Metrics for Subscription Commerce

Data driven optimization with Recurly

Webinar

Optimizing Your Subscription Business

Financial performance best practices

Webinar

Measuring and Reporting Financial Performance

Machine learning to reduce churn

Webinar

Use Machine Learning to Maximize Revenue

Research resource tile

Webinar

Subscription Commerce Benchmarks

Case Study

Recurly Fuels DigitalReach's Growth

Case Study

HockeyTV Services Customer's Streaming Media Needs

Data integration options

Guide

Recurly Data Integration Options

Case Study

Wyze Increases Support Efficiency and Customer Satisfaction With Recurly for Zendesk

Data Sheet

Recurly + NetSuite

Quickbooks and Recurly

Data Sheet

Recurly + QuickBooks Online

Salesforce and Recurly

Data Sheet

Recurly + Salesforce

Xero and Recurly

Data Sheet

Recurly + Xero

Guide

State of Subscriptions: A European payments playbook

Payment gateway

Guide

15 Questions For Choosing a Payment Gateway

Fraud management

Data Sheet

Fraud Management Powered by Kount

Payment options

Data Sheet

Recurly Payment Options

The Cook Political Report

Case Study

The Cook Political Report Relies on Recurly

Effective ways infographic

Infographic

Highly Effective Strategies to Mitigate Subscriber Churn

Maximize subscriber growth

Guide

Maximizing growth with subscriber acquisition

The ultimate cheat sheet to gifting subscriptions

Guide

The ultimate cheat sheet to gifting subscriptions

eLearning cheat sheet for growth

Tool

eLearning Subscription Growth Metrics Cheat Sheet

Digital Media & Entertainment Benchmark Report

Infographic

Digital Media & Entertainment benchmarks 2022

Driving customer growth

Webinar

5 Tactics for Subscription Growth

High Impact Tactics for Subscription Success

Tool

Digital Media & Entertainment: 10 High Impact Tactics for Subscription Success

The Art & Science of Subscriber Acquisition conver

Guide

The Art and Science of Subscriber Acquisition

Case Study

MarketMuse Uses Smart Promotions to Fuel Subscriber Growth

Gift card and gift plan

Data Sheet

Gift Subscriptions With Recurly

Subscriber acquisition

Research

Subscriber acquisition benchmarks

Research resource tile

Webinar

Bigger, Better, Faster Subscription Growth

Powerful holiday promos

Webinar

Powerful & Profitable Holiday Promotions

10 tips for discounts

Guide

How to Grow Your Business With Discounts

Gift cards and gift plans

Guide

Coupon Campaigns & Gift Subscriptions

Capitalizing on coupons

Webinar

Capitalizing on Coupons

Research resource tile

Webinar

Maximizing Holiday Promotions

Top Ten Trends for Subscription Success 2018

Webinar

Top 10 Trends for 2018

Choosing the Right Subscription Platform for International Expansion cover

Guide

Blueprint: International Expansion

Ecommerce page

Webinar

Accelerating E-commerce Growth

Happy customer journey

Webinar

How to Track, Apply, and Optimize Acquisition for LTV

Gateway strategy

Webinar

The secret to catapulting growth & expansion: your gateway strategy

High Impact Tactics for Subscription Success

Tool

Consumer Goods & Retail: 10 High-Impact Tactics for Subscription Success

Growth metrics cheat sheet

Tool

Consumer Goods & Retail Growth Metrics Cheat Sheet

High Impact Tactics for Subscription Success

Tool

Consumer Goods & Retail: 10 High-Impact Tactics for Subscription Success

Case Study

How FabFitFun takes a member-centric approach to growth

Gated headless commerce

Webinar

Why Headless Commerce is the Future of Retail

Case Study

Technology Keeps Tails Wagging

Expanding globally

Guide

Subscription Business? Here's Everything You Need to Go Global

Bar chart graphic

Guide

Key Metrics for Subscription Commerce

Case Study

PupBox Expands Its Pack

Subscriber growth resource tile

Webinar

How PupBox Drives Exponential Membership Growth

Subscriber acquisition

Research

Subscriber acquisition benchmarks

Case Study

Wyze Increases Support Efficiency and Customer Satisfaction With Recurly for Zendesk

Churn rate benchmarks

Research

Churn rate benchmarks

Research resource tile

Webinar

Maximizing Holiday Promotions

Minimize churn, maximize revenue

Guide

Minimize churn & maximize revenue

High Impact Tactics for Subscription Success

Tool

10 High-impact tactics for subscription success

Research SaaS benchmarks

Research

SaaS Benchmarks for Subscription Plans

Case Study

LiveChat More Than Doubles Subscribers

Expanding globally

Guide

Subscription Business? Here's Everything You Need to Go Global

Research resource tile

Webinar

Essential SaaS Benchmarks

Case Study

Flexible Billing Plans and Integrations Power Pipefy

Case Study

How Userlike Has Grown

Churn rate benchmarks

Research

Churn rate benchmarks

Minimize churn, maximize revenue

Guide

Minimize churn & maximize revenue

Decline rate chart graphic

Research

Recovering Revenue from Declined Transactions

Data Sheet

Recurly + NetSuite

SaaS & the Subscription Landscape guide cover

Guide

SaaS & the Subscription Landscape

Salesforce and Recurly

Data Sheet

Recurly + Salesforce

Revenue recognition

Data Sheet

Revenue Recognition With Recurly

Top payment decline reasons

Research

Top payment decline reasons

Subscriber acquisition

Research

Subscriber acquisition benchmarks

High Impact Tactics for Subscription Success

Tool

eLearning: 10 High-Impact Tactics for Subscription Success

eLearning cheat sheet for growth

Tool

eLearning Subscription Growth Metrics Cheat Sheet

Bar chart graphic

Guide

Key Metrics for Subscription Commerce

Minimize churn, maximize revenue

Guide

Minimize churn & maximize revenue

Data sheet on Recurly analytics

Data Sheet

Recurly Analytics: Actionable Insights

Churn rate benchmarks

Research

Churn rate benchmarks

Colored figures design

Webinar

Choosing the Right Platform

Guide

State of Subscriptions: Publishing

Digital Media & Entertainment Benchmark Report

Infographic

Digital Media & Entertainment benchmarks 2022

High Impact Tactics for Subscription Success

Tool

Digital Media & Entertainment: 10 High Impact Tactics for Subscription Success

Growth metrics cheat sheet

Tool

Digital Media Growth Metrics Cheat Sheet

Growth metrics cheat sheet

Tool

Digital Publishers’ Subscription Metrics Cheat Sheet

Driving subscription growth

Webinar

How Publishers are Driving Growth Through Subscriptions

Churn rate benchmarks

Research

Churn rate benchmarks

Recurring revenue stream

Webinar

Expert Tactics for Predictable Subscription Revenue

Gaining a Competitive Advantage Through Subscription Commerce cover

Guide

Gain a competitive advantage with subscriptions

Calendar with a specific day checked

Webinar

How To Retain and Acquire Subscribers in Times of Uncertainty

Minimize churn, maximize revenue

Guide

Minimize churn & maximize revenue

Data Sheet

Recurly + NetSuite

Salesforce and Recurly

Data Sheet

Recurly + Salesforce

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