ON-DEMAND EVENT

Unlock the secrets to drive subscriber engagement

So you’ve launched a subscription service, now what? That next step is critical to ensure growth for your subscription and take your company to the next level. Our on-demand event tackles topics like:

  • How to drive subscriber engagement as you launch new products and services. Nail down the strategies that are going to really win you subscribers.
  • Best methods for communicating price changes and how to showcase the value your brand brings to a subscriber.
  • Creating a seamless experience no matter the platform your subscriber chooses.

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From acquisition to adoption: Driving subscriber engagement

Discover the most effective methods and strategies from our esteemed panelists: Danny Peterson, Senior Director at CNBC; Tammi Miller, Director of Lifecycle Marketing at AllTrails; and Dhruv Sondhi, Director of Subscription Growth at Beatport. Industry experts break down how to drive acquisition even in competitive markets. You’ll learn about:

  • How to use targeted messaging and personalized content to attract potential subscribers.

  • Strategies for converting free trials into paying customers and reducing churn rates.

  • The importance of a strong on-boarding process and how to keep subscribers engaged from day one.

  • Knowledge about how to better understand what your subscribers want and need. 

Panel:

  • Danny Peterson, Sr. Director, Direct to Consumer Marketing, CNBC

  • Tammi Miller, Director of Lifecycle Marketing, AllTrails

  • Dhruv Sondhi, Director of Subscription Growth, Beatport