The subscription economy continues to bloom–and as the industry thrives, the competition becomes more challenging every day. Understanding what it takes to sustainably accelerate subscriber and business growth is key to setting your business apart. 

How can your brand stand out and become an industry leader?

At Recurly, we are committed to learning about consumer demands, subscription trends, and economic environments to better understand what drives business and subscribers to the next level. 

In partnership with Recuro, we’re hosting a 30-minute webinar on 15th of June to discuss today’s subscription landscape and dive deeper into the customer perspectives and trends propelling businesses forward. 

Uncovering the subscriber landscape: Customer perspectives & trends to drive revenue

Oscar Wall, Recurly EMEA General Manager, and Jonas Åström, Recuro Founder and CEO, will walk through the in-depth research insights from The State of Subscriptions report, how customer preferences are evolving, and their proven strategies to help accelerate subscriber and revenue growth.

You don’t want to miss this! You’ll walk away with the following:

  • The importance of understanding subscriber preferences and how they impact revenue. 

  • How personalisation and customisation are key to improving subscriber engagement and reducing churn in the long term.

  • A better understanding of choosing the most effective subscription business model types for different businesses, like freemium or tiered.

  • The impact on subscription revenue of different pricing strategies like pay-as-you-go, fixed price, and dynamic.

  • Emerging trends in the industry from The State of Subscriptions report and how you can use this data to grow faster, smarter, and stronger amid challenging economic times. 

Register now for this exciting event as we share expert input into the macroeconomic landscape, plus actionable insights on growing subscription revenue across the full lifecycle.

Learn more about the hosts:

  • Recurly is the subscription and billing platform trusted by leading brands to grow their recurring revenue faster, smarter, and stronger. Recurly partners with category-defining companies like Paramount+, FabFitFun, Twitch, and Sprout Social.

  • Recuro helps companies build, grow and operate their subscription-based businesses via a cross-functional team of experts who believe that the subscription business model is a great way of building sustainable revenue streams and strong customer relationships.