On-demand event

2024 State of Subscriptions: Industry benchmarks & trends

Hear from industry leaders about exclusive findings from more than 2,200 global brands & 58 million subscribers:

  • Benchmark statistics on acquisition, retention, churn & payments
  • Proven strategies to drive new signups, subscriber retention, and profitable growth
  • Data-driven predictions about investments you should make in 2024

Watch on-demand

What can you expect from the 2024 State of Subscriptions virtual event?

  • Hear from industry leaders as they delve into exclusive benchmarks and trends derived from the over 58 million unique subscribers and 2,200 global brands using Recurly, including Paramount+, Sling TV, FabFitFun, Sprout Social, and more

  • Explore the impact of economic volatility on new signups, subscriber retention, and subscriber growth through the industry’s key facets—acquisition, retention, churn, and payments

  • Take a glimpse into the future with 2024 subscription industry predictions, offering insights into how this will impact your business and providing actionable strategies for the upcoming year

Hear the latest subscription trends & predictions shaping the industry

Immerse yourself in the state of the subscription economy through the 2024 State of Subscriptions virtual event, where you’ll discover exclusive benchmarks and trends extracted from over 58 million unique subscribers and 2,200 global brands. Learn about the intricate landscape of the thriving subscription business model, covering acquisition, retention, churn, and payments, while gaining priceless insights into subscriber behavior. Dive deep into strategies that will help you prevail during economic downturns, such as the importance of plan personalization for subscriber growth and the positive impact of having a robust subscription payments platform. This virtual event will catapult you into the future with 2024 subscription industry predictions, charting a course for your success.

Have questions from the virtual event? See our FAQs at the bottom of the recap blog.

Speakers
Theresa Mcendree headshot

Theresa McEndree

Chief Marketing Officer

Recurly

Brian Geier

VP, Business Intelligence

Recurly

Melanie headshot

Melanie Stout

Head of Recurring Services

Optimized Payments