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The 2026 State of Subscriptions Report

The data and insights shaping the future of subscription growth — before anyone else sees them.

The subscription economy is moving faster than ever. Consumer expectations are higher, competitors are sharper, and new technologies are rewriting the playbook.

Recurly’s 2026 State of Subscriptions is the definitive report for teams who want to get ahead — packed with benchmarks, strategies, and expert analysis drawn from billions in recurring revenue and millions of subscribers worldwide.

Be the first to unlock the trends that will define growth in the year ahead.

Get priority access when the 2026 report goes live.

Inside the report, you’ll discover:

What subscribers really want — and how to deliver experiences that win loyalty.
Data-backed strategies to grow smarter — from acquisition to lifetime value.
The latest retention and churn benchmarks from thousands of leading brands.
Emerging trends in pricing, plan design, and payments that are shaping 2026.
Expert analysis of the biggest risks and opportunities in the subscription economy.

The most successful companies don’t wait for change — they see it coming. The 2026 State of Subscriptions will give you the intelligence you need to outpace the market, retain more subscribers, and build a more resilient business.

Get first access to the 2026 State of Subscriptions Report. Join the waitlist today.