On-demandRecurly's analytics go a lot further than the dashboards you check every morning. Join Matt Cryer, Recurly's Director of Data, for a live walkthrough of the tricks and lesser-known features built into your reporting — from custom trendalyzers to year-over-year comparisons that turn a single number into an actual insight.
Knowing your churn rate was 9.4% last month doesn't tell you much on its own — knowing it was 13% a year ago does. This session goes beyond the standard dashboards to show how Recurly's analytics are actually built, so you can pull the specific view you need instead of settling for the default one. Matt walks through live, hands-on examples: drilling into a single month's sign-up decline data to isolate exactly which card brand or gateway caused a spike, building custom pivots with the trendalyzer, and using cohort analysis to see how a group of subscribers who joined in the same month behaves over time.
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